Key responsibilities includes:@ Market Survey and Trend Analysis: monitor market development, track and study accelerating or emerging industries, find out probable implications, generate high level possibilities customer could initiate, work out high gain questions, propose initial value propositions.@ Strategy and Business Solution Map: map out strategy and solutions regarding different industries and customers, analyze potential effect if solution succeeds or fails, specific… Show more Key responsibilities includes:@ Market Survey and Trend Analysis: monitor market development, track and study accelerating or emerging industries, find out probable implications, generate high level possibilities customer could initiate, work out high gain questions, propose initial value propositions.@ Strategy and Business Solution Map: map out strategy and solutions regarding different industries and customers, analyze potential effect if solution succeeds or fails, specific offerings to bundle together.@ Competitive Sales Plan: analyze self and competitor’s strength and weakness, work out counter tactics and demand creation plan, assist sales to size revenue funnel and billing pipeline, achieve sales target.@ Sales Team Training: solution and product training, strategy and tactics training, presentation and differentiators training, pipeline and CRM training etc. @ Customer Relationship Map: including relationship barometer report, political power radar report, powered organization chart, tactical execution planning etc.@ Commercial and Sales Management: including pricing, cost structure and material analysis, limitation and investment analysis, sales cost and gross margin control, revenue target monitoring, RFQ pipeline status tracking, contract/agreement control.@ Brand Promotion: advertising through mass media, exhibition, seminar, conference, catalogue and successful case study, budget etc. Show less

Danfoss is a comprehensive industry company in automation control, heating solution and industry pump system etc. As Global product marketing manager, I am responsible for market penetration and new product development strategy. - Drive business results and meet, or exceed annual revenue plan that will contribute to product profit and growth objectives.- Work with cross functional global teams in product management, account management, customer support and strategic marketing to define… Show more Danfoss is a comprehensive industry company in automation control, heating solution and industry pump system etc. As Global product marketing manager, I am responsible for market penetration and new product development strategy. - Drive business results and meet, or exceed annual revenue plan that will contribute to product profit and growth objectives.- Work with cross functional global teams in product management, account management, customer support and strategic marketing to define and implement specific value propositions for customers based on value selling- Leverage current portfolio of products and services that is aligned with the segment and business strategies that provides significant scale to drive growth.- Identify new business opportunities and new product development opportunities, and work with sales, engineering and manufacturing teams.- Implement strategic business planning and product revenue growth strategies including product family positioning, market and competitive analysis, market segmentation and market penetration. Show less

• Product marketing management based on automatic industry, e.g. metrology, machine tool, inverter, servo motor, wind mill, elevator etc. Responsible to customer relationship management, trade show, marketing research and other marketing development and sales activities. • Responsible to execute from new product define to product launch. • Work in cross function team includes R&D, Sales, marketing, manufacture and service department. • Responsible to marketing intelligence… Show more • Product marketing management based on automatic industry, e.g. metrology, machine tool, inverter, servo motor, wind mill, elevator etc. Responsible to customer relationship management, trade show, marketing research and other marketing development and sales activities. • Responsible to execute from new product define to product launch. • Work in cross function team includes R&D, Sales, marketing, manufacture and service department. • Responsible to marketing intelligence, competitor analyzing and exhibition • In charge of a new product project (China part / 1 Million USD budget). Work as a PM in a matrix organization. Over two years international work in Germany and USA, communication with R&D department and assure the project execute smoothly in 3 years. • Responsible to customer relationship management, complain treatment, communication between R&D and marketing department in Germany. • Responsible to execute research before new product launch. Show less