Perceptor is an independent "insightory" helping clients to transform market insight into action and business results. Perceptor delivers:- Audit of existing information and information systems- Project management and sourcing of market and customer insight projects- Activation of insight

Synovate Norway is a full service provider of market research services, including qualitative and quantitative research. Synovate is owned by Aegis group, listed at LSE unde aegisplc. Synovate has more than 6000 employees in more than 60 countries at all continents. Synovate Norway has approximately 100 employees and MNOK 180 in business.The "new MMI" was created in June 1999, after merging with 4 Fakta, and the company grew from MNOK 80 in 1998 to MNOK 180 in 2007. MMI was sold to Synovate in December 2005.Synovate business areas contained of a qualitative unit (largest in Norway), a trend-research unit, politics & society, food & retail, consumer services and media.As MD, I managed some of the company's largest accounts, though direct client involvement naturally decreased after being a part of an international company. I was actively involved in all major bids.

Leif Henrik has been a board-member in several companies:- Eurotel (telecommunications) - 1992-1995- Fishnet Nordic (market research) - 1999-2003- Sandvik Bokforlag (publisher of children books) - 2000-2007- MI-Pro (software) - 2000-2004- Field Work Scandinavia (data collection): 1998-2001

MMI (Markeds- and Medieinstituttet) was a full service market research company with 100+ employees. Services ranging from qualitative market research, quantitative market research, trend analysis and market research consultant services. MMI was a very strong brand name both in B2B and towards consumers, with 98% knowledge in the Norway population. The "new MMI" was created in June 1999, after merging with 4 Fakta, and the company grew from MNOK 80 in 1998 to MNOK 180 in 2007. MMI was sold to Synovate in December 2005.MMI has contributed to transform and challenge the modern market research in Norway, having the largest qualitative division in Norway and a separate business unit for trend-analysis after aquiring Fishnet-Nordic in 2003. Other business areas was Consumer Services, FMCG & Retail, Media and Politics & Society.As MD, I still managed several of the company's largest accounts designing and reporting important projects, also being bid-manager for all major bids.

4 Fakta was an independent market research company founded in 1987 by Hans Borgen and Hans Øyvind Dalby. The company was especially recognized for its services and quality within qualitative research, but also provided significant quantitative market research services, and high-level consultancy services to large organizations in Norway. 4 Fakta grew to MNOK 30 over few years, and was very well recognized for chaning and challenging the traditional market research industry.4 Fakta and MMI merged in June 1999, becoming MMI 4 Fakta and later MMI Univero, all known as MMI, the strongest brand name in market research in Norway.As the MD I managed some of the company's largest accounts, designing, managing and reporting projects.

4 Fakta was an independent market research company in Norway founded in 1987 by Hans Borgen and Hans Øyvind Dalby.4 Fakta offered different market research services. As a senior consultant, I managed some of the companies largest accounts and designed and managed large research projects.I took over as Managing Director of 4 Fakta in April 1998.

Actively contributed to the transformation from a monopoly to competition during the mid-ninetees by actively participating in different market and transformation projects, such as moving from the "teleområder to divisions", building Divisjon Nettleveranser, creating and implementing market plans, Project 98 and others.After the merger of TBK with Televerket, Telenor Bedrift was created. I was marketing manager for business analysis being responsible for market research, competetive intelligence, building market-systems and price structures towards business market. Build marketing and marketing research function in Telenor Bedrift (Business).Manged large projects.

In the late 80's and early 90's Televerket was structured in a number of local areas. At the age of 25, I started as a finance manager in Oslo Vest Teleområde, responsible for controlling, book-keeping and procurement, managing a unit of 25 persons.I contributed in different projects related to market orientation and re-structuring while holding this position.