Bring the new brand and world first ethical lending product to market. Develop and implement marketing strategy and digital roadmap. Drive demand, lead generation and conversion for Speckle loans through effective end-to-end campaigns, tracking, analytics, reporting and UX/CX optimisation. Provide insights, reporting and analysis to shape campaigns for the product in partnership with agencies and collaboration with IT and credit teams.Key Responsibilities:• Digital campaign… Show more Bring the new brand and world first ethical lending product to market. Develop and implement marketing strategy and digital roadmap. Drive demand, lead generation and conversion for Speckle loans through effective end-to-end campaigns, tracking, analytics, reporting and UX/CX optimisation. Provide insights, reporting and analysis to shape campaigns for the product in partnership with agencies and collaboration with IT and credit teams.Key Responsibilities:• Digital campaign management with a focus on lead generation and conversion• CRO initiatives across product websites• Manage implementation and continuous optimisation of email marketing and CRM platforms and the Speckle App• Utilise data, analytics and other digital tools to provide actionable insights to improve online UX and conversion• Oversee SEO strategy and activity• Manage social media platforms• Production and management of all website & social content, working in conjunction with agency partners• Management of marketing and advertising budget Show less

Driving demand, lead generation and conversion for the 'Speckle' product through effective end-to-end campaigns, projects, tracking, reporting, channel activation and user experience improvement initiatives. I provide insights and analysis to develop and execute end-to-end campaigns for the product in partnership with agencies and collaboration with IT and credit teams, as well as external stakeholders.Responsible for the management of all marketing and advertising channels for… Show more Driving demand, lead generation and conversion for the 'Speckle' product through effective end-to-end campaigns, projects, tracking, reporting, channel activation and user experience improvement initiatives. I provide insights and analysis to develop and execute end-to-end campaigns for the product in partnership with agencies and collaboration with IT and credit teams, as well as external stakeholders.Responsible for the management of all marketing and advertising channels for Speckle:- Digital (website CMS, content, social, EDM, CRM)- Radio, across multiple networks (ARN, SCA, SEN)- TV- Outdoor- Sponsorships - BudgetsResponsible for digital campaign and project initiatives for Good Shepherd's 'Good Money' brand, including customer research, segmentation, website rebuild, customer acquisition and retention, and social media. Show less

- Manage and implement digital promotional campaign calendar for e-commerce websites - Management of CMS for e-commerce websites (Magento)- Management of two eBay stores- SEM campaign management via agency (AdWords, Keyword Planner)- On-page SEO maintenance (SEMRush, Google Trends, Keywords Everywhere tool)- SEO agency management- Social Media content and advertising (Facebook, Instagram)- Project Management as required - Reporting using data insights ( Google… Show more - Manage and implement digital promotional campaign calendar for e-commerce websites - Management of CMS for e-commerce websites (Magento)- Management of two eBay stores- SEM campaign management via agency (AdWords, Keyword Planner)- On-page SEO maintenance (SEMRush, Google Trends, Keywords Everywhere tool)- SEO agency management- Social Media content and advertising (Facebook, Instagram)- Project Management as required - Reporting using data insights ( Google Analytics, Google Data Studio, SEMRush) Show less

- Digital Marketing Strategy- Online content management (Magento Enterprise)- Digital campaign management- Management of SEO and SEM projects- Social Media management and integration (Facebook, Twitter, Instagram, YouTube)- Website and competitor analysis (Google Analytics, Experian Hitwise, WMTs)- Customer/Agency relationship management- Management and maintenance of e-commerce functionality and delivery (Magento)- Online sales growth- End to end delivery of… Show more - Digital Marketing Strategy- Online content management (Magento Enterprise)- Digital campaign management- Management of SEO and SEM projects- Social Media management and integration (Facebook, Twitter, Instagram, YouTube)- Website and competitor analysis (Google Analytics, Experian Hitwise, WMTs)- Customer/Agency relationship management- Management and maintenance of e-commerce functionality and delivery (Magento)- Online sales growth- End to end delivery of digital projects (JIRA system) Show less

- Developing and maintaining marketing strategy- Preparation and maintenance of Strategic Marketing Plan- Prepare monthly eNewsletters/quarterly newsletters- Management of social media sites (Twitter, Facebook, LinkedIn)- Maintenance of company websites- Project Management- Event management- Investment CRM & BDM

- Marketing Strategy- Email Marketing- Management of social media sites (Twitter, Facebook, LinkedIn)- Management of website- Investment CRM & BDM

- Coordination & management of resources between three branches- Coordinating distribution and allocation of resources (human & materials)- Online and offline marketing- Sales- Communications- Supplier & Distributor liaison- Database management