Leigh Peter Email and Phone Number
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Leigh Peter personal email
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Results-oriented ecommerce marketing professional with in-depth knowledge of building Amazon sales on 3P or 1P Amazon accounts. Skilled at developing comprehensive marketplace strategies for small to mid-size brands coupled with classic CPG training at Fortune 500 brands. Self-directed manager skilled in driving brand consumption with a shopper-first philosophy. Project leader and hands-on manager with demonstrated success in ecommerce sales acceleration to exceed sales goals. Strong people leader who is passionate about developing and inspiring team culture.Passionate about getting natural, organic, and clean lifestyle products into the hands of consumers to improve their health outcomes. Lpeter333@gmail.com
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Marketplace ManagerOptivations Apr 2022 - PresentWest Palm Beach, Fl, UsMarketplace lead for private equity-owned Amazon 3P sellers; accelerating growth for brands for a wide range of categories. -
Director Of EcommercePlantfusion Feb 2021 - Apr 2022Denver, Colorado, Us -
Ecommerce ManagerPlantfusion May 2019 - Feb 2021Denver, Colorado, UsLed Amazon channel marketing, operations, and brand enforcement strategies for PlantFusion protein supplements. PlantFusion is a line of outstanding plant-based, vegan-certified, non-GMO complete protein, collagen-building powders, and vitamin supplements. Making consumers' lives more complete, balanced, and nourished. Private equity-owned brand. -
Marketing ConsultantRedroot Marketing Apr 2019 - May 2019Launched social media training for small businesses on the Teachable platform and developed a marketing plan designed to reach entrepreneurs.
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Senior Manager Ecommerce Marketing & MerchandiseBayer Mar 2017 - Feb 2019Leverkusen, North Rhine-Westphalia, DeLed Coppertone Sunscreen ecommerce business; now one of the fastest growing brand in the Amazon Sun Care category. Led comprehensive zero-based strategic marketing plan that doubled brand sales and market share in one season. Executed plan with excellence. Advanced division's ecommerce content capabilities by implementing a new syndication tool that maximized internal resources and reduced time to market by 80%. Optimized consumer's shopping experience and increased conversion with best-in-class mobile images that comply with global GS1 guidelines. -
Director, Consumer Promotion / Activation (Bayer + Merk Portfolio)Bayer Oct 2014 - Mar 2017Leverkusen, North Rhine-Westphalia, DeLed all aspects of Consumer Promotion for $2.6 Billion in retail sales US OTC portfolio that delivered best-in-class brand activation. -
Director, Integrated Marketing Solutions & Agency RelationsBayer Jun 2014 - Oct 2014Leverkusen, North Rhine-Westphalia, DeAccountable for spending $160MM in compliance with Bayer Corporate Guidelines with the utmost integrity. -
Director, Integrated Marketing SolutionsBayer Jan 2010 - Jun 2014Leverkusen, North Rhine-Westphalia, DeDesigned and launched Integrated Marketing Solutions, a 12-member interdependent work group that maximized the sales impact on the consumer's path to purchase. Developed common vision and purpose along with best practices for integrated holistic marketing communications work. Embraced "test, learn and scale" model to pilot the latest programs in social media engagement, advocacy, digital couponing and digital display targeting that grew engagement, conversion and accessibility. -
Director, Consumer Promotion (Consumer Care Division)Bayer Feb 2001 - Jan 2010Leverkusen, North Rhine-Westphalia, DeLed team that contributed to division growth of +7% average net sales in consecutive growth from 2000 - 2010. Led division wide consumer events, initiated first Co-Marketing team at Bayer and sold in first ever chain-wide health screening in Walmart's history. Resulted in an $2.3MM incremental order for Bayer Aspirin and elevated the status of the category relationship. -
Consumer Promotion ManagerBayer Jan 2000 - Feb 2001Leverkusen, North Rhine-Westphalia, DeLed strategic planning, execution and measurement for Bayer Aspirin, Phillips', Alka-Seltzer Plus, Alka-Seltzer and Flintstones Vitamins. -
Senior Consumer Promotion ManagerL'Oréal Aug 1996 - Dec 1999Paris, FrLed strategic planning and execution and measurement for Cosmetic and Fragrance brands. Led integrated Golden Globe division events. -
Associate Consumer Promotion ManagerNabisco Foods Group Aug 1992 - Aug 1996Managed consumer promotion strategic, execution and measurement for Cream of Wheat, Milk-Bone Dog Biscuits, College Inn Broth, Davis Baking Powder brands.
Leigh Peter Skills
Leigh Peter Education Details
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Marist CollegeCommunication/Public Relations
Frequently Asked Questions about Leigh Peter
What company does Leigh Peter work for?
Leigh Peter works for Optivations
What is Leigh Peter's role at the current company?
Leigh Peter's current role is Marketplace Manager @ OPTIVATIONS | Marketplace Lead for Amazon 3P sellers.
What is Leigh Peter's email address?
Leigh Peter's email address is le****@****yer.com
What is Leigh Peter's direct phone number?
Leigh Peter's direct phone number is +492*****
What schools did Leigh Peter attend?
Leigh Peter attended Marist College.
What skills is Leigh Peter known for?
Leigh Peter has skills like Integrated Marketing, Marketing Strategy, Cross Functional Team Leadership, Competitive Analysis, Market Planning, Product Launch, Brand Management, Customer Insight, Strategy, Shopper Marketing, Marketing Management, Global Marketing.
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