Leighanna Flora Email & Phone Number

Morrisville, North Carolina, United States

Own and execute end-to-end event operations and logistics management for key events including tradeshows and customer conferences.

Raleigh, North Carolina, United States

Develop custom marketing strategies based on individual client needs including elements such as social media plan, content creation, and engagement strategy.Design client branding campaigns to increase brand visibility and digital presence.

Raleigh, North Carolina, United States

Developed systematic processes to share in-depth market research and major events with key stakeholders to drive business development activity in the Greater Washington D.C. market.Provided end-to-end sales and business development support, including relationship building/strengthening, competitive intelligence, private company research, and connectivity to other areas of our firm to drive relationships.

Raleigh-Durham-Chapel Hill Area

Rotation #3: Marketing Specialist, Building Solutions Americas- Collaborated with senior management to execute major industry events, tradeshows, etc. with an emphasis on brand presence and development of customer relationships.- Strategized cross-functionally to design multi-platform marketing programs, social media campaigns, and advertisement placements.Rotation #2: Marketing and Program Manager, Solution Architectures- Developed standard documentation and data collection for Marketing Requirements Specification, Gate Process, and Transfer of Technology protocols.- Designed comprehensive training for sales professionals on Salesforce.com best practices to ensure data quality standards for reports and automated dashboards.Rotation #1: Marketing Communications Specialist, Energy Industries- Managed the creation of communication materials for internal lead generation initiatives directly resulting in sales of $100K+.- Performed monthly market research and developed accompanying report to support sales & marketing, creating an estimated cost savings of $17K+.- Crafted marketing collateral to be presented directly to major project stakeholders in relation to multi-million dollar opportunities.

Cary, North Carolina, United States

Planned and executed 4-day professional development event consisting 40+ executive level interviews across 2 days to support the placement of 16 graduating LEAD participants into full-time, post-program roles. Seamlessly transitioned F2F plans to virtual with ~30 days’ notice and a cost savings of $35K.Acted as Talent Partner for LEAD Internship Program - Developed resources to encourage seamless onboarding/offboarding experience for both interns and managers. Worked with hiring managers to develop best practices to foster a consistent hiring experience across business lines. Efficiently and strategically distributed 15+ internship opportunity details to 200+ US universities. Supported talent sourcing initiatives and sorted through candidates while prioritizing business needs. Fully owned and created new process for Lean Six Sigma Greenbelt Certification for population of 80+ employees. Consolidated pertinent information from 10+ sources and created a 14 page Lean Six Sigma Greenbelt training manual to provide easily accessible information. Met 100% of deadlines and exceeded managerial expectations.Created time sensitive biography information for multi-day executive level event. Met 100% of deadlines and produced 100% of deliverables while navigating unanticipated changes.

Raleigh-Durham, North Carolina Area

Served in this role through 3.5 college semesters and 1 summer during this timeframe. Provided executive support to Financial Manager by preparing 100-200 invoices monthly to be sent to licensees.Managed collections procedures by creating and maintaining a database to track overdue accounts and prepare collections letters to recover lost licensing fees.

Cary, Nc

Completed projects to support ongoing global Pricing Analytics Project including monthly data refresh, test dataset creation, data validation, country onboarding, and creation of data visualization index dashboards for 5+ participating countries.Developed multifaceted consideration process and guidelines for current interns interested in joining the early career rotational program and supported implementation.

Bachelor'S Of Science, Business Administration And Management, General

Activities and Societies: Student Alumni Association, Poole College of Management Student Network Group Facilitators, Women in Business.

Transfer Credit, College Transfer, 4.0 Gpa