Leigh Boorstein Email & Phone Number

Chief is a private network built to drive more women into positions of power and keep them there. Chief is the only organization specifically designed for senior women leaders to strengthen their leadership journey, cross-pollinate ideas across industries, and effect change from the top-down.

New York, Ny

Program Management• Led end-to-end management of tech-enabled programs for in-person and virtual conferences (3K - 8K attendees)• Built blueprints, timelines and project plans to advance deliverables between Engineering, Logistics, Sales, Design, Content and Community Development teams; directed communication between teams • Delivered operational knowledge transfer to integrate new Engineering team during company acquisition• Designed project plans to be scalable and repeatable across comprehensive virtual and in-person events portfolio, identifying areas for improvement and consolidationEvent Management• Project managed the Hosted Retailers and Brands program, overseeing the setup, AV plans, attendee-facing communications• Managed attendee engagement and on-site networking opportunities • Developed overall brand and design asset plan; managed logistics between Design team, venue and production vendors for all printed and digital signage• Audited and managed data to showcase sponsor trends to present opportunities for upselling to Sales teamRelationship Management• Served as point of contact for all 500+ Hosted Program participating sponsors from pre-event communications to on-site experience• Provided technical support and clarity to sponsors, breaking down complex program into actionable tasks; helped sponsors meet their goals for a high-value experience• Responsible for keeping sponsors on-track to meet deadlines

New York, Ny

Special Events• Oversaw all aspects of seasonal surprise and delight events, including: drafting marketing content, vendor coordination, store team communication, managing brand ambassadors, customer experience and on-site execution• Developed nationwide in-store programming for Mother’s Day, including week-long ‘Flower Truck’ installation in Herald Square flagship with daily brand partnerships and customer loyalty tie-ins• Partnered with Cause Marketing to execute Boston Coat Drive in-store event, with Boston Mayor and Boston Bruins athletesDiversity Events• Collaborated with Multicultural Marketing, D&I and Employee Resource Groups to create event strategies to support brand diversity initiatives • Formed partnerships with with internal clients, community groups, local restaurants, historical societies and cultural institutions • Managed Black History Month event celebrating the Harlem Renaissance with special guest Dapper Dan• Managed Asian Pacific American Heritage Month event with special guest Ronny Chieng Operations• Acted as Northeast Finance Lead, tracking, forecasting and auditing PO system; managed budgets across 30+ events and 12 team members• Created brand pitch decks; facilitated in-kind partnerships and new local vendor opportunities

New York, Ny

• Directed all operations aspects of flagship brand events from initiation to on-site execution including: attendee experience, stakeholder management and event design • Worked with Marketing and Production teams to ideate new and engaging attendee networking opportunities• Managed outreach and coordination with high-level talent and speakers for award dinners• Tracked and reported all event budgets

New York, Ny

• Supervised operations and logistics for onsite teams; sourced and managed all vendors and event suppliers• Collaborated with Sales on sponsor onboarding, outreach and communication throughout length of programs; managed sponsor deliverables and on-site presence • Created branding and signage plans with in-house Design team; managed production and delivery of all collateral • Led employee engagement programs; included annual company Sports Day, volunteer initiatives, employee awards, sporting teams

New York, Ny

• Assisted in developing yearly nationwide author events strategy in tandem with Publicity and Sales departments • Organized mass planning, marketing efforts and vendor coordination for conferences including Comic-Con, BookCon and BookExpo America; managed hourly author signings, giveaways, panel discussions and volunteer participation on-site• Coordinated employee engagement programming

New York, Ny

• Managed Author Events social channels and oversaw audience development outreach to promote book sales and event attendance; launched campaign aimed at readers and event attendees• Partnered with in-house designer to create themes, content and collateral for events and social channels• Collaborated with HR and Corporate Sustainability on internal events and engagement programs

New York, Ny