LANDSICKNESS is out with Tupelo Press.Poems, essays & book reviews. Read a selection of my published work at leighlucas.com.

Brand Voice Development, Content Strategy, Storytelling & Writing🎮 CHANNEL – Brand Strategy🖋️ DESIGNER FUND – Creative Content Strategy & Writing🏡 DWELL – Writing🌐 EERO – Brand Development, Brand Voice, Positioning & Messaging🤖 EPIC! – Brand Strategy & Brand Voice⚾ GAMETIME – Brand Strategy & Brand Voice👋 HELLO – Storytelling & Content Strategy🦡 INITIALIZED - Mission, Vision, Values & Rebrand👩‍🍳 JUNE – Launch Prep & Content Strategy🌿 PAX - Marketing & Writing🩺 PEBBLE - Rebrand, Mission, Vision, Values, Web Copy📚 STACKMAP – Writing🟣 THE VENDRY - Content Strategy & Writing🔮 WONDER WORKSHOP – Brand Identity, Voice, Messaging & Positioning

Host & creator of the weekly live video art show & auction house. fridaartshow.com.

Influencer marketing, creator marketing, brand identity, paid marketing & strategy for Found, helping to support self-employed people. Including: YouTube creators, Facebook ads, copy for new website, internal brand guide.

Influencer Marketing, Creator Marketing, Brand & Product Marketing at social e-commerce app.Co-Head of Creator Marketing:Micro-influencers: Started and scaled Dote’s influencer program from 0 to hundreds of brand ambassadors, largely through a giveaway model that allowed us to test the conversion rates of different creators before long-term partnering. Community-trips: Created the now beauty and fashion-industry-standard influencer trip strategy to provide content and collaboration opportunities for creators. Mega-influencers: Discovered Emma Chamberlain at 20k YouTube followers (today 12M) and launched her first ever brand—“High Key,” a clothing line for Gen Z girls. Sold out of first run in less than 2 hours. Growth: Scaled Dote from 500k to 4M+ users exclusively through creator marketing (no paid digital marketing).

Content Strategy & Writing at e-books subscription app.

Creative Production, Brand Voice, Content & Product Marketing at social networking app.