Digital Marketing Specialist
CurrentAs a Digital Marketing Specialist, I managed a variety of digital channels to promote the Parts for Trucks brand and engage with the target audiences. My responsibilities included managing social media platforms, paid advertising, and email marketing campaigns to promote company activities, news, and promotions.I also created videos for YouTube and social media, handling end-to-end production, from planning and shooting to editing.Additionally, I focused on the company website and… Show more As a Digital Marketing Specialist, I managed a variety of digital channels to promote the Parts for Trucks brand and engage with the target audiences. My responsibilities included managing social media platforms, paid advertising, and email marketing campaigns to promote company activities, news, and promotions.I also created videos for YouTube and social media, handling end-to-end production, from planning and shooting to editing.Additionally, I focused on the company website and e-commerce platform; I helped to develop an industry-leading website, with a focus on design, user experience and data accuracy. Lastly, my role extended to supporting various marketing initiatives, including events and promotional efforts, contributing to a cohesive, impactful brand experience. Show less