I have extensive experience designing and delivering creative digital solutions across a wide variety of industries and platforms.
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Consulting | ContractorContractor (Own Business) 2021 - Feb 2022Product Owner and Technical Project Manager contracting:- Manage the design and development of key initiatives for Shogun’s Frontend product suite. Shogun is a SaaS ecommerce platform empowering brands to drive conversions and revenue. - Manage the delivery of features and services for Finchoice's mobile app and their affiliate program. Finchoice is a financial services provider. -
Product Consultant / Business Analyst Team LeadKurtosys Systems Sep 2019 - Sep 2020Cape Town Area, South AfricaMy role comprised of managing the Product Consulting / Business Analyst team and working as a Lead BA on projects for Asset Management companies across Europe, America and Asia.Role overview:- Team management: Mentor and guide the BA team as their line manager. Allocate BA resources to projects and provide capacity planning/ forecasting to the PM and operations teams. Define and manage BA processes and ways of working for project delivery with the Product, Design, Implementation, Project Management and Support teams. Manage the BA team performance and ensure regular training on the Kurtosys platform and products.- Business Analysis | Product Ownership: Understand the client requirements and define and document solutions using the Kurtosys platform and product suite. Data analysis and client data management using the Kurtosys API. Expert understanding of the Kurtosys platform and products as a Product Owner. Working with the Product team to develop product enhancements. Create the user stories and JIRA tasks and attend all ceremonies with the relevant teams to ensure successful project delivery. Train and educate clients on the Kurtosys platform and products. Work with the Support team when maintenance or enhancements to live projects is required. -
Senior Business Analyst / Product OwnerSanlam May 2017 - Oct 2018Cape Town Area, South AfricaConsulting Business Analyst at Sanlam Investments and then Lead Business Analyst on Group Compliance projects for the Shared Applications team.My role comprised of:Business Analysis: - Defining Business and Functional Requirements for application development. - UX analysis and design, prototyping and wireframing - Managing Testing across all phases of development and environmentsMentoring and training Junior Business Analysts.Defining and implementing Business Analysis ways of working for the application development team. -
Senior Business AnalystMirum Agency 2016 - 2017Cape TownAssessing and defining the technical requirements for web and mobile development across our portfolio of brands. I also manage the technical development and delivery of projects. -
Senior Digital Project ManagerBluegrass Digital 2015 - 2016Cape Town Area, South AfricaManage the development and delivery of web and mobile platforms.Responsibilities also include:- Digital Strategy- UX and wireframing- Business Analysis, Statement of Works and Functional Specification documentation -
Product ManagerInternet Solutions 2012 - May 2014Johannesburg Area, South AfricaManaging the strategic development of Internet Solutions’ portfolio of Broadband products; launching many new products and growing existing ones, such as, AlwaysOn Wi-Fi (the largest Wi-Fi provider in South Africa). This included developing go-to-market strategies, campaigns, competitive positioning, voice-of-the-customer and market research, sales training and product roadmaps.I launched Internet Solutions’ online SME business, IS Ignite, developing the go-to-market strategy and overseeing multichannel digital marketing campaigns. I also managed the UX design, front-end development, SEO, analytics and content for the IS Ignite ecommerce web portal; managing design and development teams in South Africa, America and India. -
Google Engage For Agencies Manager (Contract)Google 2011 - 2012JohannesburgManaging the Google Engage for Agencies (now called Google Partners) programme in South Africa. Google Engage is a partner programme for web professionals that offer services to small and medium businesses. The programme is aimed at advertising agencies, design professionals, webmasters, SEO experts and IT consultants who want to offer their customers successful online promotion with measurable indicators.I developed the strategic objectives for the programme and managed its digital advertising and social media campaigns, member communications, member training and events.I managed the development and content for the Google Engage web portal, the central online hub for the programme.As part of the Marketing team I also ran local online marketing campaigns for Google AdWords and Google+ products and managed the international Google AdWords e-newsletter translated in over 24 languages. -
Editor And Post Production SupervisorGuillotine Post Production; Film Afrika; Walt Disney Studios; Video Vision; Sabc; Sasani Film Jan 2004 - Dec 2009Editing content for feature films, television, music videos and advertising commercials. Managing the post production process, budget and final delivery.Feature films: Primeval for Walt Disney and FilmAfrika (Assistant Editor), Prey for Video Vision (Assistant Editor), No. 10 for Gold Studios (Assistant Editor), Story of an African Farm for Sasani Film (Post-production supervisor), DRUM for Sasani Film (Post-production supervisor), Forgiveness for Sasani Film (Post-production supervisor). Believe, a short film, for MNET New Directions (Editor).Television series: Jozi H for the SABC and the Canadian Broadcasting Corporation (Post-production supervisor), Siyayiqoba Beat It! for the SABC (Editor).Advertising commercials for: Sony, Virgin Money, Bevcan, Powerade, Sasol, McDonalds, Filmmakers Against Racism, Oceanic Bank, Steers, Mitsubishi, Toyota, Nedbank, Nationwide, Steers, Honda, MTN, Discovery Life, Liberty Life, Standard Bank, Coca Cola, Cell C, SABC, Globacom, ABSA Bank, Amarula, Hansa. (Editor and Assistant Editor through Splice Post Production, City Cuts, Famous Editors, Left Post Production and Guillotine Post Production).Music videos: Sdudla for TKZEE, nominated for Channel O’s most gifted kwaito music video award 2010 (Editor though Guillotine Post Production), the SHOUT music video as part of an anti-crime campaign for Danny K, Kabelo and Net#work BBDO (Editor through Guillotine Post Production).
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Software DeveloperHemisphere Technologies Mar 2000 - Aug 2002Developing applications using technologies and tools such as: Java, J2EE, Swing, JDBC, Apache Struts, BEA Weblogic 6.1, JBoss, Microsoft SQL server, Sybase, Informix and Postgres. Working with development methodologies such as RUP, Feature Driven Development and Extreme Programming.Projects: Accounting and Distribution Centre system for Pick ’n Pay, SMS messaging system for Metropolitan Life and a Management system for ICG.
Leila Gräser Skills
Leila Gräser Education Details
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University Of California, Los Angeles - The Anderson School Of ManagementMba Exchange Program -
University Of Cape Town - Graduate School Of BusinessMba -
Film And New Media -
Bachelor Of Arts
Frequently Asked Questions about Leila Gräser
What is Leila Gräser's role at the current company?
Leila Gräser's current role is Product Owner | Business Analyst | UX Analyst.
What schools did Leila Gräser attend?
Leila Gräser attended University Of California, Los Angeles - The Anderson School Of Management, University Of Cape Town - Graduate School Of Business, University Of Cape Town, Cambridge University, University Of Cape Town.
What skills is Leila Gräser known for?
Leila Gräser has skills like Digital Media, Digital Marketing, Management, Product Management, E Commerce, Project Management, User Experience, User Interface Design, Product Marketing, Social Media Marketing, Seo, Marketing Strategy.
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