My burning desire is to show my daughter that playing it safe isn't an option. With more than 13 years of marketing experience, I lead my own consultancy, enbloom Marketing. I specialize in crafting strategies that turn revenue-generating brand experiences into reality. My approach combines strategic vision, meticulous attention to detail, and a get-it-done attitude. I was the first marketer and fifth employee hired at Qualifi (HR Tech B2B SaaS) start-up, where I built the marketing team and full GTM strategy for three years, bringing the Qualifi brand to life. Outside of managing the brand voice and consistency, a complete website re-brand, our presence at 50+ national tradeshows, product marketing campaigns, and endless brand awareness campaigns, I implemented an SEO strategy that increased organic reach by 128% quarter-over-quarter and web traffic by 424%. I was awarded the Indianapolis Business Journal Tech 25 award in 2022 for my accomplishments at Qualifi. When I'm not geeking out over SEO, demand generation, web traffic, event activations, and conversion rates, you'll find me investing time in places I care about: community, education, and women. I'm on the boards of Christamore House and Maven Space and a mentor for the Mayor of Indianapolis’ AXIS Latinx Leadership Program. Outside of work and community, I'm a Broadway-obsessed salsa dancer and avocado lover. You should DM me if: – You’re struggling with your GTM campaigns– You’re not sure which marketing channels will work for you– You're looking to understand your customers and target customers better– You can’t seem to get your content to rank for your dream keywords– You need to understand your target market better and find your differentiators– Your email workflows need an audit, or you just haven't gotten around to setting them up yet– You want to hire someone in your marketing team but don’t know where to start– You'd like a full digital audit to understand how you are confusing your prospects with inconsistent messaging– You want to launch a LinkedIn strategy and/or grow your personal brand– You know a strategy will work for you, but you’re hesitating to go for it---Expertise: Marketing Strategy, SEO - Search Engine Optimization, SEM - Search Engine Marketing, Brand Marketing, Brand Development, Positioning, Messaging, Sales Enablement, Product Marketing, Persona Development, Email Marketing, Social Media Marketing, Event Planning, Field Marketing, Marketing Leadership, Communications, Public Relations