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Balancing business needs and the user experience, I am a data- and hypothesis-driven storyteller with considerable experience in team leadership and the ability to make sense out of quantitative and qualitative data. Fluent in English. Conversational German (C1).With 20 years of experience in product and program management, I am a digital leader and mentor with an ability to ideate, conceptualize, communicate and jump between the tactical and strategic. I excel at creating structure in fluid environments, understanding the big picture and setting up roadmaps that can be executed.In the US, I built a 20-person team and the ecommerce front-end systems (including AI-driven recommendations) for FreshDirect.com (now a $600 MM rev/yr business, acquired in 2020 by Ahold Delhaize N.V.), developed online customer service operations for FedEx and managed communities both online (60k users) and offline (150k users) for LENS Publishing.I also co-founded the "Mind The Gap" Meetup for women's financial betterment, and I've volunteered as a mentor for my local Parkrun and the Grace Academy. I was a startup advisor/judge with the eBay Startup Cup, and a mentor for the Techstars METRO and Target startup accelerator programs.Key Skills: Data-driven business development, business strategy, team leadership, product/process/portfolio management (Certified PMP), FinTech, vendor relationship management, Content Management Systems, budget management, infrastructure development, Agile / Scrum, QA/troubleshooting, UI/UX specifications, customer communications, social media and community engagement, application delivery, process engineering, gap/risk analysis, basic statistics/analytics (Using R and SQL queries), user research, data management, content creation and publishing.
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Product Owner, NavigationBettermileBerlin, De
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Product Owner, NavigationBettermile Feb 2024 - PresentBerlin, DeBettermile empowers express, courier and parcel delivery organizations to evolve their last mile. Exact delivery geo-locations; dynamic sequencing and navigation; live parcel tracking. -
Co-Founder / Chief Product OfficerFinmarie Jun 2021 - PresentBerlin, Germany, DeAs CPO/CoFounder, I've hired and led an internal team to build the platform and systems integrations to scale and extend Germany's leading FinTech firm focused on serving women. Our mission is developing the technology and services that address women's professional potential and closing the investment and pension gaps. -
Co-Founder/TreasurerMindthegap E.V. Aug 2017 - PresentBerlin, DeMind the Gap is a nonprofit organisation working to close wealth, income and knowledge gaps by empowering events and content for all women. Working with experts and leaders across multiple sectors, we host welcoming events and create jargon-free content that educates women about what they can do right now to get on the path to financial independence. http://mindthegaphub.com/ -
Global Product ManagerThe Adecco Group Aug 2020 - Jul 2021Zurich, Zurich, ChResponsible for leading the design and development of two global labor market and skill intelligence data products. Worked to define, develop and release a suite of uses cases to influence and shape how the Adecco Group leveraged data insight in recruitment and sales, providing personalized services to candidates and supporting clients in answering questions about the development of their workforce and the labor market overall. -
Cofounder/Head Of Product/CooZuper Gmbh Apr 2016 - Jul 2020Mclean, Virginia, UsBuilt an award-winning startup ("2019 European Startup of the Year" in the Grind category at Startup Grind Europe and one of the top 72 startups in Berlin, according to The Next Web and the fDi Intelligence “Tech Cities of the Future” report) from MVP to 120k downloads, 85k users in Germany and Austria.I started with Zuper as head of product, taking over operations after a year as CPO, and I've done everything from wireframing and sprint planning to leading marketing, HR, accounting, business partnerships and growth/expansion planning. In operations role, I focused on fundraising (10MM), business development, partnerships, international go-to-market and company growth, closing partnerships with Visa, Google for Startups, Givetastic, the Think Forward Program from Deloitte and Startup Grind.Our FinTech startup Zuper focuses on B2C personal finance management. We've created an ML-driven system as a mobile platform that helps users connect to all their financial accounts in one place, giving them full control and insights over their finances, help in saving, help in finding personalized offers and assistance in making their financial lives easier and more transparent.Zuper was also selected for the 2019 Beautiful Software Awards for "Best UX," by the European Commission as one of ten "Startups worth growing" in 2018 and as one of the "50 most promising early-stage startups" by Fintech.Pioneers in 2017. -
Chief Strategy Officer (Cso)Verify-U Jun 2018 - Jun 2020Mainz-Kastel, Hessen, DeProvided strategic consultancy and product leadership for Zuper's sister company, verify-u, a German-headquartered pioneer in global SAAS-based identity verification. In my time with the company, pushed forward a complete rebranding and product refresh, updating the backend systems and rethinking the way that our identity verification services work in 2020 and beyond. -
Startup MentorMetro Accelerator Powered By Techstars Jul 2015 - Apr 2016Berlin, DeThe Techstars METRO Accelerator is the world’s first technology accelerator focused on improving every aspect of the hospitality and food value chain. As a startup mentor, I provide focused support, honest feedback and expertise to the international startup teams taking part in this program. -
Senior Ecommerce ConsultantFreshdirect May 2014 - Jan 2016Bronx, New York, UsManaged site and mobile test optimization, including design changes which drove a 10% lift in conversion on the company's delivery loyalty product, I also improved discovery and average order value through product recommendations management. -
Senior Director Of EcommerceFreshdirect Mar 2004 - May 2014Bronx, New York, UsAn early hire just after FreshDirect opened, I played an instrumental role in the growth and success of this now-profitable business (now $600MM+ ARR). I developed the eCommerce storefront and team, codifying the company voice, launching new product lines, such as farm-to-table partnerships and heat-and-eat meal lines as well as site features like the Workman/FreshDirect recipe project.Highlights: Developed product recommendations adopted by more than 70% of customers (12% of total sales). Organized a SKU catalog of 20,000 items (12,000 active items; 3,000 new items created annually). Initiated web metrics. Established SEO program. Built eCommerce and social media teams. Grew Facebook followers from 500 to 35,000+ and Twitter fans from 2K to 10K. Led content strategy, storefront operations, product taxonomy, search, recommendations, sales conversion and mobile features.
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Kitchen Team: Garde Manger, EntremetierUnion Square Hospitality Group Aug 2002 - Mar 2004New York, New York, UsWhile taking a break from the web, I became a respected member of the team in one of NYC’s top restaurants under the instruction of Top Chef Floyd Cardoz.• Promoted through the ranks of a 280-seat restaurant, three-star kitchen• Thrived in a physically demanding, high-stress environment• Assisted the chef at prestigious celebrity galas and special events -
Lead Graphic DesignerNetradio Jun 2000 - Oct 2001• Design lead at the world's first Internet-only radio network • Worked with the editorial team to produce print and web-based graphics• Managed design updates and consistency for hundreds of streaming music channels
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Interactive Product ManagerE.Media Group Aug 1998 - May 2000• Managed client projects at an interactive online media agency for the Grand Rounds National Scenic Byway, the Select Comfort mattress company and Wilderness Inquiry (a non-profit outdoor adventure outfitter) • Front-end development: wrote HTML and created production designs • Created project plans, crafted timelines and handled client satisfaction
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Online Content Manager & Salon CoordinatorUtne Reader Jun 1996 - Aug 1999• Connected 125,000 people in locally based, face-to-face discussion groups• Managed forums at the Webby-award winning community site: Café Utne (60k+ people)• Organized user engagement programs, including author events, contests and live sessions• Web asset design and javascript coding for the advertising group
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Proofreader / Copy EditorThe Lacek Group May 1997 - Aug 1998Minneapolis, Mn, Us• Part of the award-winning loyalty marketing wing of OgilvyOne• Proofreading and copy editing newsletters, legal terms, membership kits, etc.• Assigned to high-profile accounts: Delta Airlines, National Car Rental and Starwood Hotels & Resorts -
Associate Editor / Webmaster For FedexHanley Wood Marketing Sep 1996 - May 1997Washington, Dc, Us• Crafted the customer service program as “Webmaster for FedEx”• Led the team in charge of FedEx's first online customer service program• Researched and wrote shipping news and customs briefs for FedEx• Wrote lifestyle news for Pillsbury Today, a publication of General Mills, Inc.
Leitha Matz Skills
Leitha Matz Education Details
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University Of AmsterdamSocial Sciences -
General AssemblyIntroduction To Ios Development
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Minnesota State University, MankatoMass Communications
Frequently Asked Questions about Leitha Matz
What company does Leitha Matz work for?
Leitha Matz works for Bettermile
What is Leitha Matz's role at the current company?
Leitha Matz's current role is Product Owner, Navigation.
What is Leitha Matz's email address?
Leitha Matz's email address is le****@****ail.com
What is Leitha Matz's direct phone number?
Leitha Matz's direct phone number is +171893*****
What schools did Leitha Matz attend?
Leitha Matz attended University Of Amsterdam, General Assembly, Minnesota State University, Mankato.
What are some of Leitha Matz's interests?
Leitha Matz has interest in Minneapolis, Content Management Systems (Cms), New York City, E Commerce, Whole Foods Market, Epicurious, Serious Eats (Website), Thomas Keller, Health, Word Of Mouth.
What skills is Leitha Matz known for?
Leitha Matz has skills like E Commerce, Web Analytics, Content Strategy, User Experience, Seo, Social Media, Strategy, Advertising, Web Design, Analytics, Cms, Start Ups.
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