Alexander Abramov Email & Phone Number

Moscow, Russian Federation

Managing the digital marketing team, positioning the promotion of the company's products, deciding on budgets, planning advertising campaigns. Formation of KPI and job responsibilities for the group, control and reporting systems, motivation, employee training.Overall for the last year:— 157 advertising campaigns with a total budget of more than $2 million;— Constant communication with more than 110 sites, bloggers and other contractors;— 47 completed special projects: native, integrations, launch centers and much more.Direct participation in the launch and promotion of more than 200 titles on the Russian market since 2013, including: The Last of Us Part 2, CyberPunk 2077, Death Stranding, RDR2, God of War, Detroit, Fallout 76, Spider-Man, Horizon Zero Dawn , GT Sport, Uncharted 4, Witcher 3, Bloodborne, Until Dawn, GTA V.

Moscow, Russian Federation

● Launching, managing, optimizing new acquisition and brand campaigns/special projects across all channels including a wide range of Gaming/Mainstream Websites, paid Search, Social, Display, Mobile etc.● Prioritizing initiatives leading to the greatest returns for the company.● Monitoring, measuring and reporting on marketing driven growth in the region.● Managing creative development and localization process for the region (landing pages, localized websites).● Work with design and localization teams to produce high-performing online creatives, product websites, landing pages.● Set-up and deploy complex communications within company for effective and timely launch of online marketing campaigns according to the previously agreed schedules.● Generate, analyze, and interpret data for online and offline marketing campaigns.Previously as Web Designer:● Organization of development, design and managing of various websites.● Programming, working with layouts, graphic designs and user interface.● Content management, implementation of various additional website features.● Analyzing website traffic and working with it to organize and implement marketing campaigns.● Working with freelancers and advertising agencies for various projects.

Москва, Россия

Astrakhan Region, Russian Federation

● Created websites for the company and its multiple subdivisions.● Designed of various graphical advertising for a printed matter.