I'm an accomplished marketing director with over 30 years’ industry experience – a brand manager and leader within a diversified digital marketing team.I have held management positions in the private, government and semi-government sectors across policy, commercial, marketing, events and tourism portfolios.As a storyteller, I enjoy taking creative pathways to solving old problems. And I get real joy from working with other small business owners to cut through the usual marketing waffle and get real results.I believe ‘digital smarts’ is important, but that it’s not enough unless there’s substance behind brand stories, along with purpose and a clear understanding of what drives a brand and sets it apart.