Lena Loomis Email & Phone Number

The Member Experience & Insights department plays a crucial role in enhancing our association's journey, providing valuable insights through data collection, research, and strategic reporting across various TMA areas. As Director, I lead high-impact initiatives, ensuring alignment with the overall strategic plan and fostering a member-centric approach. My adept project management skills, collaborative spirit, and commitment to continuous improvement drives the department in delivering seamless, engaging, and data-driven member experiences.

Austin, Texas, United States

Prioritize planning, developing, implementing, and measuring the impact of TMA member benefits with the goal of creating a cohesive membership experience for existing members, and one that appeals to potential members.

Austin, Tx

Manage the publication process from start to finish which includes the production schedule, content development, editing, graphic design, and quality control of PDF and print publications through collaboration across cross-functional teams and external professionals

Austin, Texas, United States

Austin, Tx

Maintained a smooth flow of content as one of the main points of contact representing and communicating company policies and brand to over 300 authors. Ensured quality control and adherence to a strict schedule of 40-50 published manuscripts a week in e-book and print formats. Hired and supervised content support staff. Performed line-by-line editing of manuscripts, as needed. Lead the creation, design, and site construction of a community website for authors and readers to increase engagement while managing the content and editorial calendar.

San Marcos, Tx

Provided essential day-to-day support for administrative offices and customer service for students and parents in a high-volume, professional environment

Austin, Tx

Specialized in the Children and Teen departments that also included organizing special events. Trained new booksellers and educated them on the store and its policies.