Lena C.

Lena C. Email and Phone Number

Ad Tech & Performance Marketing @ Meta
Lena C.'s Location
San Francisco Bay Area, United States, United States
About Lena C.

Hi there welcome to my LinkedIn profile!I am a creative problem-solver with 12+ years of global working experiences in fast-paced settings (Beauty, Media startup and now Tech). Strong interpersonal skills with proven ability to collaborate with cross-functional teams, influence stakeholders, and lead strategic partnerships. Fluent in Mandarin Chinese, French.

Lena C.'s Current Company Details
Meta

Meta

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Ad Tech & Performance Marketing
Lena C. Work Experience Details
  • Meta
    Marketing Sourcing Manager
    Meta May 2021 - Present
    Menlo Park, Ca, Us
    Performance Marketing and AdTech
  • Supchina
    Marketing And Partnerships Lead
    Supchina 2020 - May 2021
    Brooklyn, New York
    SupChina is a New York-based, China-focused news, information, and business services platform. We inform and connect a global audience of 3 million China-watchers regarding the business, technology, politics, culture, and society of China.
  • L'Oréal
    Marketing Services Sr Manager
    L'Oréal 2019 - 2020
    Paris, Fr
    Manages digital agency relationships across L'Oreal USA. Created category strategy for- Digital agencies (Web Dev/UX/SEO/Content/CRM analytics)- Advertising agencies - Packaging PrePress/PreMedia creative services - Sampling (mass/seeding/digital)
  • L'Oréal
    Cosmetics Category Lead, Senior Manager
    L'Oréal 2017 - 2019
    Paris, Fr
    • As North Americas category lead, developed open innovation strategies in collaboration with 8 brands’ product development, R&I and operations teams• Conducted financial analysis of contract manufacturing industry, developed strategic partnerships with global suppliers• Initiated digital solutions for competitive analysis and internal supplier toolbox for agile scouting
  • L'Oréal
    Haircare Sourcing Launch Manager
    L'Oréal Mar 2015 - Jun 2017
    Paris, Fr
  • L'Oréal
    Apac Skincare Planning Analyst
    L'Oréal Apr 2013 - Feb 2015
    Paris, Fr
  • Lvmh
    Retail Sales Assistant
    Lvmh Nov 2012 - Feb 2013
    Paris, Fr
    Le Bon Marche • Advised international clientele at the Imaginary Galleries focus on artisan works and luxury gift offering• Participated in store merchandising design with buyer and merchandising teamSandro- Advised international clientele at the Galeries Lafayette
  • L'Oréal
    Travel Retail Product Development
    L'Oréal Feb 2012 - Aug 2012
    Paris, Fr
  • Galeries Lafayette
    E-Commerce Project Lead
    Galeries Lafayette Jul 2010 - Dec 2010
    Paris, Île-De-France, Fr
    • Transformed photo shooting and referencing process to increase efficiency and reduce time-to-market by 50%• Led omni-channel project with Sergio Rossi store to increase brand sales by 10% over 3 months

Lena C. Education Details

  • Nyu Stern School Of Business
    Nyu Stern School Of Business
    Enterpreneuship & Innovation
  • Université De Technologie De Troyes
    Université De Technologie De Troyes
    Master Of Engineering (M.Eng.)
  • High School Affiliated To Renmin University Of China
    High School Affiliated To Renmin University Of China

Frequently Asked Questions about Lena C.

What company does Lena C. work for?

Lena C. works for Meta

What is Lena C.'s role at the current company?

Lena C.'s current role is Ad Tech & Performance Marketing.

What schools did Lena C. attend?

Lena C. attended Nyu Stern School Of Business, Université De Technologie De Troyes, High School Affiliated To Renmin University Of China.

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