Lena Gunnerhed Email and Phone Number
Lena Gunnerhed work email
- Valid
- Valid
Lena Gunnerhed personal email
Experienced Consumer & Markets Insights Manager with a demonstrated history of working in the market research and insight industry. Skilled in Advertising Research, Product and Concept testing, Market Research, Shopper Marketing, Consumer Trends, Behaviour and Segmentation with a special focus on Fast-Moving Consumer Goods as well as the travel industry. Masters degree in Business Administration, Economics, Marketing and Organization from Linköping University.
Visit Sweden
View- Website:
- visitsweden.com
- Employees:
- 82
-
Head Of Insight And Knowledge ManagementVisit SwedenStockholm, Se
-
Head Of Insight & Knowledge ManagementVisit Sweden Sep 2020 - PresentStockholm, Stockholm County, Sweden
-
Head Of Traveller InsightVisit Sweden Jan 2018 - Sep 2020Stockholm, SwedenManaging a team of global research and insight managers, responsible for all research and insight work at Visit Sweden globally. The team works closely with the country managers in our Stockholm and international offices, with management teams and the Marketing, Branding and Business Development departments.In my time at Visit Sweden, I have taken the Traveller Insight department from a focus on statistics and overarching reports, to a much more hands on, closer to the consumer/traveller insight department making sure everything that we do is relevant to the end users, our colleagues. Parallel to this development the insight team have also added much more external sharing of insights which are relevant to the entire visiting industry in Sweden. This is an amazingly fun organization to work in and I feel privileged to be part of marketing Sweden as a destination abroad and of the digital transformation the organization and industry is going through.
-
Global Consumer And Market Insight ManagerVisitsweden Aug 2013 - Jan 2018
-
Head Of Global Consumer & Market InsightVisit Sweden Aug 2013 - Jan 2018Stockholm, Sweden
-
Consumer Insight Manager And PartnerHungry Hippo Productions May 2011 - PresentStockholm, SwedenSelf-employed, working as a research or research project manager for Fazer, Visit Sweden and The Absolut Company. The self-employed status really suited me at this time and I enjoyed combining the different roles. But after some time I missed being a more permanent member of a team so when a full-time position as Head of Traveller Insight came up at Visit Sweden, I applied for and was awarded this role.
-
Senior Consumer Insight ManagerThe Absolut Company May 2011 - Aug 2013StockhholmMember of the Global Insight Team for Absolut Vodka and their brand portfolio. Focus on innovation & product development research working in close cooperation with the global innovation team at Absolut, including segmentation, concept, branding projects and more. -
Manager Consumer InsightsPernod Ricard Nordic Nov 2009 - May 2011Stockholm, SwedenHandling all insight and research needs for the Nordic organization, such as segmentations, brand tracking, packaging tests, messaging, concept and branding work, in close cooperation with Nordic brand managers and marketing managers in the Nordic organisation, which incorporated Sweden, Norway, Denmark, Finland, Estonia, Latvia and Lithuania. The position was part of the Nordic Marketing department also including Business intelligence, Nordic marketing and brand management.
-
Research DirectorNorm Nordic Market Research Jan 2008 - Oct 2009Stockholm, SwedenSenior role handling proposals, design, analysis, recommendations, presentations and ongoing relationships in insight and research work for main clients mainly in the FMCG area. Work included customer segmentation, product testing, name, communication, concepts and branding research and more.
-
Senior Key Account ManagerSifo Research International Aug 1996 - Dec 2007Stockholm, SwedenProduct & Client responsibility within the Brand and Consumer research area focusing mainly on product and concept testing, communications testing, branding and customer/ consumer research for main clients such as Arla, Spendrups, Pernod Ricard, Fritidsresor, Marabou/KRAFT and many more in varying industries.
-
Research Manager & Assurance ManagerNyman & Schultz, American Express Apr 1995 - Jul 1996StockholmReformed and implemented Nyman & Schultz new customer satisfaction and employer satisfaction surveys. Also trained and certified as ISO 9000 quality surveyor as Nyman & Schultz implemented this system throughout the organization.
Lena Gunnerhed Skills
Lena Gunnerhed Education Details
-
Elements Of Ai -
Part Of Exchange Programme -
Marketing & Business Organization, Statistics, Economics
Frequently Asked Questions about Lena Gunnerhed
What company does Lena Gunnerhed work for?
Lena Gunnerhed works for Visit Sweden
What is Lena Gunnerhed's role at the current company?
Lena Gunnerhed's current role is Head of Insight and Knowledge Management.
What is Lena Gunnerhed's email address?
Lena Gunnerhed's email address is al****@****ahoo.se
What schools did Lena Gunnerhed attend?
Lena Gunnerhed attended University Of Helsinki, University Of East Anglia, Linköping University.
What skills is Lena Gunnerhed known for?
Lena Gunnerhed has skills like Customer Insight, Consumer Insight, Market Research, Market Analysis, Consumer Behaviour, Marketing Research, Segmentation, Fmcg, Marketing Strategy, Brand Equity, Quantitative Research, Brand Management.
Who are Lena Gunnerhed's colleagues?
Lena Gunnerhed's colleagues are Ylva Björnberg, Pawshiya Priya, Carina Tyberg Sigrell, Annika Benjes, Nils John, Victoria Lakomova, Bertil Hammar.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial