Balchug Capital, headquartered in Yerevan, Armenia, is an investment firm that has beenspecializing in long/short event-driven and value liquid strategies and private equity investmentssince 2010.

Faculty of Marketing: Focused on project-based learning to enable students to apply their acquired knowledge to real-life business challenges.Teaching:- Public Relations for Bachelor's Degree students- Advertising for Master's Degree students

Faculty of management and marketing in Sports.Teaching Marketing Communication's course for Master's Degree students

Strategy and Management: Developing and executing the communication strategy.Media Relations: Managing media relations and producing press digests in French to keep embassy staff and stakeholders informed of the latest developments.Newsletter: Creating and distributing press digest newsletters to a large number of worldwide subscribers.Content Creation: Designing and creating various visuals, such as videos, posters, infographics, and other multimedia content.Social Media Management (SMM): Managing the embassy's social media presence across platforms like Facebook, Twitter, and Instagram. This includes creating content calendars, developing engaging posts, monitoring engagement, and analyzing data to continually improve our social media strategy.Website Administration: Administering and managing the embassy's website, ensuring that all information is up-to-date, accurate, and relevant.Event Management: Organizing and managing various events, including press conferences, official receptions, and other embassy-related functions.Crisis Communication: Handling crisis communication during the pandemic, earthquakes, and wars.Innovation: Bringing a fresh approach to the Embassy's communication efforts by regularly generating new ideas and strategies to increase engagement and promote the Embassy's mission.

Media Relations Support: Assisting in organizing media events and ensuring their successful execution. Conducting media monitoring to stay updated on industry trends and relevant news. Creating media materials to facilitate effective communication with media outlets. Providing support in organizing media training sessions to enhance team capabilities.Social Media Support (SMM): Contributing to the development of SMM strategy. Assisting in creating and managing the organization's Facebook page, fostering engagement and brand presence.Content Creation: Supporting the creation of engaging infographics and posts to simplify the communication of complex information to diverse audiences.Internal Communication: Collaborating in improving the organization's internal communication strategy and initiatives.Innovation: Regularly bringing innovative ideas and approaches to enhance media relations efforts, contributing to the organization's growth and success.The Central Bank of Armenia (the CBA) is a legal entity empowered with state functions. Primary goal of the CBA is price stability in the Republic of Armenia. The main tasks of the PR department are as follows: •Providing official information to the public about the CBA policies •Providing the CBA executive team with daily information distributed in the local and foreign media referring particularly to the banking system •Providing data about CBA to the foreign information agencies and publications •The CBA internet home page development as well as updating and regulating the information in the site