Overseeing the planning and implementation of merchandising strategies.Creating eye-catching store layouts that showcase the brand and aesthetic of the company.Negotiating the costs of inventory for multiple stores.Preparing annual and quarterly budgets, and presenting them to the relevant stakeholders.Tracking inventory movement and systematically introducing promotions, sales, price changes, etc.Identifying trends and monitoring supply and demand.Collaborating with the marketing department to brainstorm new projects, campaigns, and business ideas.Interpreting sales reports and providing guidance on how to improve figures and customer engagement.

Creative Manager are the creative leads at product and marketing campaign, working with designers, merchandiser, copywriters, sales teams and marketers to create a vision for products sold. Creative Manager plan collections, oversee the creative process and give guidance to the creative people that work under them.Creative Manager also follow the latest trends in design, campaign, and marketing, and hire creative staff.> Creativity : Creative Manager will invent new ideas for branding, collections campaigns and marketing messages. Understanding design and smart copy, and recognize fresh approaches to collections.• Oversees creative consultations with designer teams to assure appropriate creative strategies, adequacy/accuracy of input, schedules, budgets, production support, necessary reviews, and presentations. > Analytical Skills : Collections and marketing is ever-evolving, and good creative manager are able to analyze trends, look at new data and keep with the times.• Responsible for tracking profits and losses.• Supervise sales by sell through, oversee production costs and create income projections for their company.> Decision-Making Skills: Collection campaigns have timelines, and creative manager will need to make decisions on final copy, final art, finished commercials on the market.• Direct and coordinate workers involved in drawing and cutting patterns and constructing samples or finished garments.> Interpersonal Skills: Creative Manager will meet with corporate heads and department on a regular basis. Being a good communicator to all involved will help greatly.• Transfers the products from the designer and manufacturer to the consumers.> Management Skills : Creative manager often have to keep many creatives on schedule, and manage their own time.• Insures the timely development and execution of plan, campaigns, and projects to assure earnings, growth, and profit goals are achieved.

• Working as Brand Manager in Mens Apparel : VAN HEUSEN and KENT (Indonesia -Malaysia). Handling Licensed Brand and Local Brand which include products development, marketing, promotions, events and activities.• Preparing yearly Budget , Open to Buy (six month plan), QMD (Quarterly Merchandise Dealing), Manage Aging Inventory Level for each Brands and responsible for the implementation and use of the budget• Preparing Sales Projection of each Brands and responsible for the achievement of each Brands target• Setting Retail Price for each product to achieve target Margin and to ensure that every product has the right price to compete in the market• Responsible of Brands Inventory Level, to control and maintain inventory of each category to be in a healthy level • Preparing Merchandising Plan as well as Production Plan for each Brands and supervise production flow• Work closely with Merchandiser and Designer as a team to create, choose or modify designs, including the fabric used and material selection and to ensure that all designs align with the style guide • Work closely with the Factory to supervise product development in order to achieve standard quality set for each Brands and ensure that each product is approved by the Principal• Create Concept the stores in terms of design concept, product display of each Brands and work closely with VM team to create the best visual of each counters• Creating and implementing Marketing Plan for each Brands

- Brands : ARNOLD PALMERVAN HEUSENGEOFFREY BEENESIERRA MORENA- Build Strong Brand- Manage The Team.- Planning, Organising, Action, and Controlling.- Responsible of Key Performance Indicator achievement- Creating Mood, Design Collections, Trend Book, and Presentation.- Creating Garment and Textile Design.- Doing some market, trend research, and analysis.- Creating Marketing Event Plan Concept and Graphic Design for all Brands.- Creating Visual Merchandising Concept for Own Store ( Store Lay Out, Visual Merchandise ).

- Brands : ARNOLD PALMERKENT- Build Strong Brand- Responsible of Key Performance Indicator achievement- Creating Mood, Design Collections, Trend Book, and Presentation.- Creating Garment and Textile Design.- Doing some market, trend research, and analysis.- Creating Marketing Event Plan Concept and Graphic Design for all Brands.