FOCUSI merge business and marketing to create greater customer experience. I focus on strategic marketing development and digital execution. While influencing the customer's journey in the relevant touch points across media and channels and driving sales & lead generation through: Web management, search engine optimization (SEO), ecommerce and campaign landing site.BACKGROUND Broad digital marketing experience at both strategic, tactical and operational levels for B2C and B2B companies and organizations within IT Tech, service and NGO.SKILLS- Website & webshop development and implementation - Search engine optimization (SEO) - Conversion optimization - Web design- UX- Campaign development and implementation - Data driven analysis - Persona: Target groups, segmentation and people - Mapping of digital customer journeys - Web project management, budgeting & ROI calculation - Monitoring, optimization & reporting - Stakeholder management: Consulting on digital marketing and digital business development. TOOLS - WordPress- Shopify - WooCommerce - Sharepoint - Kentico - Magento - Yoast SEO - Google Analytics - Google Search Console - Google Tag Manager - SEMrush - Screaming Frog- Hojtar - Click Dimension - Photoshop - HTML/JS/CSS - Google Workspace - MS OfficePROFILE Extroverted and communicativeInnovativeHolistic commercial business understandingQuality conscious & solution oriented Process oriented and planning oriented Experienced with being part of a project team plus taking the project leadExperienced with collaborating with external partners or agencies