Lenka Frýda Email and Phone Number
I have been a marketing communication manager for technical and industrial companies for over 10 years. During the last few years I have been also teaching Marketing communications at VŠFS in Prague, lecturing international and Erasmus students and also doing Career Guidance interviews with university graduates prior to that. Currently I’m working as a Marketing freelancer providing strategic advisory to various companies and projects. Marketing Professional with MA in Marketing10+ years experience in relevant managing position with large company 4+ years experience in marketing FMCG2 + years experience in luxury segmentFluent in English, Czech, Italian Excellent communication skills, goal oriented, ability to make decisions, well educatedSpecialities: B2C Marketing, B2B Marketing, Events, Trade Fairs, Product Management, Branding, Copy, Social network , Basics of Coaching
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External LecturerCemi Mba StudiesJablonec Nad Nisou, Liberec Region, Cz -
External LecturerCemi Mba Studies Sep 2023 - Present -
Marketing CommunicationsCloos Praha, Spol. S R.O. Jun 2023 - Present#kdejinísesvařovánímkončímyzačíname Hashtag, který vznikl díky prvnímu rozhovoru s týmem CLOOS Praha. Jsem ráda, že ve tvoření obsahu pokračujeme nadále a kreativita rozhodně nechybí. -
Marketing CommunicationsMazak Cesko Apr 2021 - PresentPassionate about the power of communications to add real value to an organization. Fascinated by innovation that makes a difference to society. Glad to join Mazak team. :- ) -
External LecturerVysoká Škola Finanční A Správní - Praha Oct 2020 - Dec 2021Hlavní Město Praha, ČeskoMy role was to lead the seminars of Global Marketing and Marketing for Bachelor and Master students in English study programs. Online teaching was challenging. :-) What was a key learning? Show your face and let students hear your voice, using video or audio recordings. Don't let yourself become a robot who only communicates via text. -
Marketing ManagerPreciosa Lighting Mar 2017 - Apr 2021Czech RepublicPlanning and administration of overall marketing issues and projects of the Fairs & Events, CRM campaigns, trade marketing activities - Interface between MarCom, creative department and sales - Responsible for 7 people team / planning, implementation, analysis and reporting of target group specific and promotional marketing programs/campaigns - Responsible for hiring and recruitment of new members of the team - Ensuring the targeted use of marketing funds -… Show more Planning and administration of overall marketing issues and projects of the Fairs & Events, CRM campaigns, trade marketing activities - Interface between MarCom, creative department and sales - Responsible for 7 people team / planning, implementation, analysis and reporting of target group specific and promotional marketing programs/campaigns - Responsible for hiring and recruitment of new members of the team - Ensuring the targeted use of marketing funds - https://www.preciosalighting.com/ Show less -
Marketing CommunicationsPreciosa Lighting Jan 2019 - Mar 2021Part time while on Parental Leave. - Planning and administration, organisation of overall global photoshoots - Czech Copy- Localising copy based on English master texts created for Preciosa Lighting division- Working with production team- Proofreading copy produced by other teams -
Marketing Communication ManagerAbb - Division Electrification Products Aug 2015 - Feb 2017Resposible for developing and implementing the local marketing communication strategy and maintaining the positive image of the Company, brand and value proposition in the mind of the customer. Ensures relevant marketing communication strategy and plans align with global marketing, corporate, and country communications strategies and guidelines. -
Marketing Specialist - Working MammaAbb May 2014 - Jul 2015… social communication for ABB profile ... mind maps & sketchnoting & infographic… online marketing.... LinkedIn …. part time job -
Marketing Communication ManagerAbb Sep 2008 - Apr 2014Okres Jablonec Nad Nisou, Česká RepublikaABB - division Low Voltage -
Expert For Career Guidance & CounselingFond Dalšího Vzdělávání Sep 2014 - Jul 2015career coaching & trainings in the fields:... CV, personal interwieves ... ... personal branding & personal online marketing.... LinkedIn ..... 180 personal or onsite interwies / September 2014 / July 2015…. cooperation with Petra Drahonovska on http://petradrahonovska.wixsite.com/nejlepsi-cv/e-book-recruitment-hacking....recruitment -
Brand Manager, Internal AuditorSektkellerei Schloss Wachenheim/Soare Sekt A.S. Jun 2004 - Jun 2008
Lenka Frýda Education Details
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Department Of Marketing Communication -
London School Of Public Relations
Frequently Asked Questions about Lenka Frýda
What company does Lenka Frýda work for?
Lenka Frýda works for Cemi Mba Studies
What is Lenka Frýda's role at the current company?
Lenka Frýda's current role is External Lecturer.
What schools did Lenka Frýda attend?
Lenka Frýda attended Tomas Bata University In Zlín, London School Of Public Relations.
Who are Lenka Frýda's colleagues?
Lenka Frýda's colleagues are Sona Cechova, Nadir Dir, André Santos, Petra Mikova, Maria Del Rosario Mosciaro, Eva Mečířová.
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