Lennon Rubin Email & Phone Number

I help SaaS, E-commerce, and Media companies find lost revenue opportunities from the traffic they already have. These companies have already established solid business funnels and I love diving in and finding the different areas of their website and marketing that have tremendous potential for bringing in additional profit.I use the following process to find these lucrative opportunities:• Model your funnelFirst, I diagram out all the ways users move through your various marketing funnels in order to get an organized and easily digestible look at your current visitor flows.• Audit your user experienceI use my extensive web development and UX knowledge to grade each stage in your funnel based on how well it's moving visitors toward a conversion.• Do a deep dive into the analytics. In order to find out where users are dropping off, I audit and examine all key metrics and analyze where the biggest bottlenecks are.• Industry benchmark researchIn this step I answer the question, how well are you doing relative to others in your industry at each stage in your funnel?• Get a thorough understanding of the financials that drive your business and make revenue projectionsIn order to prioritize your projects, it's great to know what kind of return on investment is conservatively attainable. Based on what I learned in the previous steps, I'll make projections so you know how to allocate resources and achieve a positive return on investment.• A/B TestingTo attain those returns, I help you implement an A/B testing (or Split testing) plan. This includes planning user experience improvements, choosing testing tools, calculating sample sizes, and reporting results and next steps recommendations.For more info, visit www.smoothconversion.com or get in touch: lennon@smoothconversion.comI'd love to chat about how to get more from your website.

Listed skills include Ruby On Rails, User Experience, Web Development, Javascript, and 29 others.

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  Hunter College

  Bachelor Of Arts (B.A.)