Jim Lenskold Email & Phone Number

Founded in 1997, the Lenskold Group (www.lenskold.com) helps Fortune 1000 and emerging mid-size companies adopt advanced marketing ROI capabilities and build greater accountability and credibility for marketing. Lenskold Group specializes in practical measurements, ROI planning tools, and financial impact analysis to guide profitable acquisition, retention, and growth strategies. The Lenskold Group serves Fortune 1000 and emerging companies in the US, Canada, and Europe.In addition to our consulting practice, we speak at executive forums and marketing conferences worldwide, have conducted our 2-day Marketing ROI Technique workshops in 13 countries, and have more than 50 thought-provoking articles, white papers, and research studies on improving marketing profitability published on our website.

Asbury Park, New Jersey, United States

Volunteer Board member helping this non-profit organization to provide life-changing music education to under-served youth in our community. Primary roles include designing and managing youth programs, managing financial performance and improving diversity in the local music community. Developed an innovative Music Business and Technology program in 2020 that was launched with a $112,000 competitive grant awarded by Impact 100 Jersey Coast organization to build job skills, confidence and college credentials for students.

Asbury Park, Nj

Part-time, volunteer position supporting this non-profit organization that provides music education programs for under-served youth and promotes local events, musicians and venues to unite the Asbury Park community, improve the economic well-being of residents and preserve Asbury Park’s legacy as a destination where music lives and music gives.

Equity partner, playing a key role in developing the strategy and managing the start-up and growth of this highly successful systems integration and networking business.

Held various marketing positions, including Customer Retention Strategy Manager, managing a $20 million marketing to innovate retention programs and generate loyalty among high value customer segments. Helped evolve the telecommunications leader from a monopoly to a well-respected competitive marketer in the mid-1980s through early 1990s. Played a key role in starting up and growing retention and winback marketing. Selected for Leadership Continuity Program early in career and received highest performance awards.

Mba

Concentrated in finance and entrepreneurial studies.

Bachelor Of Arts, Communications/Marketing