We help small business, entrepreneurs, corporations and organizations create and manage a Social Media presence to increase the viability, awareness, and profitability of their company and brand. Our Services include Creation and Management Services for:▪ Facebook▪ Twitter▪ Google+▪ LinkedIn▪ You Tube▪ Blogs▪ Blog Talk RadioWe also provide one-on-one or larger group training seminars on all aspects of Social Media.www.socialsavvy.ca

▪ Develop Social Media Strategies▪ Manage Social Media Content www.facebook.com/donnamesserconnectus

Steered transformation of the Windows-based Construction ERP product into a web-based solutionDirected and managed new functionality and enhancements such as Business AnalyticsChampioned improvements in user interface and workflow thus improving the user experienceIntroduced new processes aimed at improving communications and dissemination of information across the virtual office organizationManaged custom development work for the current client baseProvided technical expertise to 2 successful Scientific Research & Experimental Development (SR&ED) claims, enabling the company to recoup approximately $50,000 a year

Provided strategic and tactical leadership to 3 Development Managers and Managers of Design & QA, with core accountability for the remote selection, training, and development Built the Canadian MAS 90/200 ERP Development team from the ground up, beginning with 2 staff members and steadily growing to encompass 40 team members across North AmericaCultivated relationships and instilled collaboration across multiple geographical locationsSelected and led a multidisciplinary team to collaboratively analyze & refine the SDLC, with outcomes including distilling long-range project deliverables into more manageable piecesImplementation of a SharePoint site to house all project documentation, track milestones, and improve cross-stakeholder communicationRelied upon to oversee 3 office relocations as a result of corporate growth, contributing to location sourcing, real estate negotiations, space planning in collaboration with facility managers, and relocation logisticsOversight of 5 million dollars annual operating budgetsIncrementally improved the usability and functionality of Sage MAS 90 through various product releasesWorked closely with Product Management, Marketing, Customer Support, and Sales teams to strategize for future enhancements Leveraged design expertise to craft User Interface (UI) standards as well as planning and directing all facets of application design, development for all releasesMobilized design and development for a spectrum of 3rd party integrations augmenting MAS 90’s robustness and competitive advantage through value-added featuresSpearheaded and championed a “Quality at Every Level” initiative, implementing code and design review processes to instill diligence and quality-orientation among all team membersEvangelized Sage & MAS 90 to the industry through attendance and speaking engagements at reseller conferences, and presentations to MAS 90 Business Partners Advisory Council members

Provided strategic and tactical leadership to Managers of Development, Design & Quality Assurance, with core accountability for the remote selection, training, and development.Led a team of 25+ professionals in Mississauga office and other remote locations across North America.Incrementally improved the usability and functionality of MAS 90 throughout 3 major enhancement releases, each enhancement included hundreds of new features. Ensuring customer commitment to product and continued maintenance revenue.New Module design and development including, Returns Merchandize Authorization, Business Dashboards and tight integrations to 3rd party products such as ACT!, Sage CRM, Starship. Prepared SWAGs, scope documentation and resource capacity analysis documentation.Leveraged design expertise to craft User Interface (UI) standards and ensuring standards were strictly enforced at all levels. Planning and directing all facets of application design, development, and UI for each release. Oversaw the development and allocation of $2 million annual operating budgets for Canadian office

Handpicked by the CEO to lead a team to convert DOS-based MAS 90 to Windows. This not only prolonged the life of MAS 90, but it filled a strategic gap in the company’s portfolio offering a Windows based solution. Ultimately, the success of MAS 90 in the marketplace played a major role in Sage acquiring this leading software company in 1998.Piloted new coding and UI standards for Windows product line.Provided tactical leadership to Development Manager and Managers of Design and QA, with core accountability for the remote selection, training, and development of dotted line reports across North America.Hired new Managers, Developers, Quality Assurance Analysts, to accommodate growth in Canadian office.

Hired to develop Canadian version of MAS 90 for Core Accounting and Distribution modules and to open doors for growth into Canada.Provided tactical leadership to other Developers and Quality Assurance Analysts.Hired Customer Support Analyst for new Canadian version to support Canadian resellers.Continued to develop other modules, i.e. Payroll and Job Cost.