Leo Vasquez Email and Phone Number

Social media manager and marketing communications professional creating content, communications and implementing digital marketing strategies over HEAD Penn social media profiles. Tailor all posts and communications to the organization's target audience with the aim of building and maintaining a strong online presence.

Began as a volunteer in 2003 with the US OPEN staff as a media assistant. Currently administer the US OPEN social media marketing and event promotion including email communication for promotion and event information.• Work with local media and manage pre-event promotion strategies with event director and local organizing committee members.• Arrange and coordinate live appearances with local television, news media and radio stations for event coverage in local markets.• Responsible for developing and administering social media content designed to engage users and create an interactive relationship between players and the company.• Collect and review social media data to develop more effective campaigns.• Work closely with marketing team to develop social media campaigns that help achieve corporate marketing goals required by UnitedHealthcare.• Edit, produce and create digital media for event promotion and brand awareness.The UnitedHealthcare US OPEN is racquetball’s only Grand Slam event and the most prestigious tournament in the world. With a cash purse totaling more than $65,000, it boasts the largest total prize purse in the sport.

Public Relations and Social Media Manager responsible for all National events. Initiating, developing and implementing marketing strategies for all USA Racquetball social media sites. Also includes blogging, creating social media profiles, managing regular posts and responding to followers. Creating and editing content such as digital images, video ads/commercials and live video streaming.• Manage day-to-day content of USA Racquetball social media platforms (website, Facebook, Twitter, Instagram and YouTube account), reports directly to the Executive Director.• Prepare and edit correspondence, press releases, media reports, and presentations for executives and Board of Directors.• Assist USA Racquetball staff with campaign research, execution, and promotion for regional and national tournaments.• Provide in-house live streaming services for five National Championship events with digital content and with social media outlets.• Create, publish and design digital imagery and videos for promotion of all National Championship events.

Establish and maintain Maverick programs, events and activities for the health and wellness of club members and guests. Ensure that site staff understands and effectively communicates standards of all programs and events. Managed all event duties including website content and editing, event planning, and club marketing promotions. Event responsibilities included:• Direct Management of club staff and volunteers for sanctioned tournaments, state championships and instructional camps and clinics with the top players in the world.• Complete event management of 10 to 12 sanctioned events per year including state championships, regional, and community fundraising events for junior players.• Event logistics including scheduling of staff and volunteers, match times, seedings and rankings, hospitality, and post event results.• Managed key performance indicators such as operations costs and marketing expenses to maximize profit and margins.• Successfully hosted over 200 local, regional, and sanctioned state championships for singles, doubles, seniors and juniors.• Achieved personal budget goals as well as pro shop revenue goals on a monthly basis.• Very proficient with computers and all office software. Extensive experience with website content management systems and social media platforms as well as email communications for all events.• Submitted work and purchase orders for all events.• Managed activities/events payroll and budget of club programs.• Assisted in training all employees in their respective job fields.• Toured customers of the facility when inquiring about memberships.• Hosted numerous in house events and social mixers open to the general public.• Resolved and handled all customer service situations.

Health Club Manager• Simultaneously serving as Health Club Manager and Racquetball Club Pro.• Primary developer of wellness program offerings for Northwest Fitness Club members.• Execute administrative daily tasks including the direct management of 10 employees.• Proactively engage club members to achieve goals, reduce high-risk behaviors and lifestyle choices, all while establishing relationships that encourage implementation of sustainable lifestyle changes• Strategize effective methods to incentivize, educate, and ultimately ensure employees are committed to living a healthy life.• Oversee day to day operations of health club including budgeting, payroll, maintenance, and staffing• Offer private racquetball lessons and group instruction for club members and guests.