As a growth-focused and insightful executive, I have extensive experience in formulating effective sales strategies to achieve organizational sales goals and objectives.Being a forward-thinking and impactful leader, I have set clear and achievable sales targets for the national sales team, aligned with company objectives. I am a strategic expert with a keen focus on creating comprehensive sales plans and accurately forecasting sales volumes and revenue.I have utilized my analytical mindset for analyzing sales data to identify areas for improvement and implement corrective actions as needed. I strive to provide value as a company resource and have achieved recognition and promotional opportunities. A few of my career highlights include:• Conducted thorough market research to identify new business opportunities and customer needs, leading to the acquisition of 44 new accounts within 90 days at Status Accessories.• Crafted comprehensive customer strategies and market-entry processes, contributing to an 80% improvement in product positioning and market strategy. • Recruited, trained, and mentored high-performing sales teams, achieving a three-year revenue target of $1M and attaining 60% of total company revenue within five months.
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National Sales ManagerStatus Mens Accessories Jan 2023 - May 2023Oakwood Village, Ohio, UsLeveraged Spanish language skills to penetrate and administer predominantly Hispanic-owned accounts, enhancing store engagement and sales. Crafted comprehensive customer strategies and market-entry processes, serving as a key advocate for sales, brand licensing strategies and client feedback. Recruited, trained, and mentored a high-performing sales team to uplift sales productivity.Highlights of accomplishments in this role include:• Achieved 100% improvement in key metrics for startup brand, resulting in immediate impact through all initiatives.• Supervised a team of 7 independent representatives and 12 tactical representatives, attaining a three-year revenue target of $1M.• Gained 60% of total company start up revenue within five months, contributing $65K of the $96K total. • Secured 44 new accounts in 90 days, significantly expanding market reach. -
Regional Sales ManagerTru-Spec Dec 2020 - Nov 2022Kings Mountain, North Carolina, UsOversaw and coordinated the efforts of seven independent sales representatives, optimizing team performance. Advanced training programs for channel partners and distributors to maximize sales. Monitored profits, conducted sales forecasting, and prepared detailed reports for the executive team.Highlights of accomplishments in this role include:• Marketed and sold tactical gear, including military apparel and accessories, handling a portfolio of $3M accounts.• Gained a $30K order from a California-based account, surpassing the average sale value of $3K to $5K.• Crafted and delivered a strategic proposal to competitor’s largest Mexican $12M account, positioning the company for significant future growth if we could secure and meet their sales goals.• Prospected new business opportunities, resulting in 40% progress in new customer acquisitions. -
Account ExecutiveDickies®, A Vf Company Jul 1997 - Mar 2020Fort Worth, Texas, UsLed sales, marketing, and strategic planning efforts for Williamson Dickie Manufacturing Co., overseeing small to medium-sized clothing retailer accounts in El Paso, Texas, Southern New Mexico, Colorado, California, Arizona, and Los Angeles.Highlights of accomplishments in this role include:• Steered sales across El Paso, New Mexico, Arizona, Colorado, and Los Angeles while heading sales initiatives for work, lifestyle, western, outdoor, kids, and women's apparel in various regions and meeting a sales target of $3.5M.• Gained recognition as Western Division's Account Executive of the Year at the National Sales Meeting for outstanding performance, surpassing budget targets by 18% and last year's results by 112%.• Launched 12 new Bashas stores in 2019, contributing to a company-wide revenue increase of $170K.• Created a lucrative school uniform segment, generating $700K in revenue across the El Paso region. -
National Sales Manager (International, Mexico)Dickies®, A Vf Company 2006 - 2009Fort Worth, Texas, UsGuided strategic leadership within the sales team, overseeing marketing, business development efforts, external relations, and communications. Ran sales operations as the National Sales Manager for Mexico, supervising a network of independent representatives and transitioning many to full-time employees. Cultivated partnerships with major retailers, including Walmart, fostering collaborative ventures.Highlights of accomplishments in this role include:• Reached consistent double-digit growth in sales quotas, contributing to a portfolio worth $20M upon departure.• Traversed 27 states to nurture relationships with 90% of clients, formulating comprehensive trade show strategies and crafting tailored marketing collateral.• Expanded account base by securing 100+ strategic accounts, generating $1.2M in revenue from 2007 to 2009.• Coordinated the "Sell More Denim" campaign, driving a 56% growth in the denim product category in Mexico from 2008 to 2009.
Leo Carrillo Education Details
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The University Of Texas At El PasoMarketing
Frequently Asked Questions about Leo Carrillo
What is Leo Carrillo's role at the current company?
Leo Carrillo's current role is National Sales Manager | Helping companies achieve their sales goals with precision and strategy via market analysis and consumer behavior..
What schools did Leo Carrillo attend?
Leo Carrillo attended The University Of Texas At El Paso.
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