Leo Hernandez Email & Phone Number

• Create engaging video content focused on soccer on Instagram, TikTok, and YouTube.• Worked with brands like: Adidas, Gatorade, AT&T, Orange County Soccer Club, CatchCorner, and more.

Fountain Valley, Ca, Us

• Develop and establish multicultural marketing communications plans with regional teams and key dealers/markets to support multicultural plans and efforts.• Assist in all multicultural marketing initiatives in coordination with General Market advertising message and communications plans.• Manage multicultural digital & social media strategy and influencer management.• Coordinate multicultural marketing related research projects with Brand department and vendors.• Communicate within the marketing department to ensure approvals and signatures are acquired.

Irvine, California, Us

• Create graphics and images on Adobe Photoshop and Canva that relate to our products and industry.• Coordinate and execute digital growth campaigns to increase exposure through paid advertising, social media ads, giveaways, and influencer campaigns.• Establish regular monthly and quarterly analytics such as follower counts, impressions, engagement rates, clicks from Facebook, Instagram, Twitter, and Pinterest.• Analyze website traffic and report earnings & commissions through our Amazon Associate Program.• Respond to and engage with followers on our social media platforms to answer questions about our products and provide customer support.

• Develop engaging content about the Mexican National Team on Instagram and TikTok.• Grew our Instagram following from 3K to 50K in a year.• Partnered with Telemundo and Peacock on a TikTok campaign to promote the 2022 World Cup.• Drive engagement with followers by responding to their comments to create a welcoming community.

The premier English language destination for the Mexican soccer national team, Liga MX, MLS, and Mexican players abroad.• Develop innovative and creative content across social media platforms using custom graphics, memes, statistics, news, and videos.• Manage our social media accounts to maintain engagement, create brand awareness, and build meaningful relationships with current and future followers.• Schedule and post daily content through Hootsuite for effective delivery of the brand voice across all our social media platforms.• Execute social media strategies through competitive and audience research to grow our brand.• Communicate with our journalists to post their blog content to drive traffic to our website.

Us

• Scheduled and organized community events to promote voter engagement for the 2020 election. • Promoted the Registrar of Voters (ROV) by disseminating information regarding elections and creating and maintaining partnerships with local events and businesses. • Attended community events and act as support staff at speaking engagements to promote the elections.• Designed artwork and layout for a voter information flyer that was sent out to all registered voters in Orange County.

Irvine, Ca, Us

• Acted as a liaison between fans, clients, and club personnel by providing timely responses to requests and inquiries. • Effectively communicated information regarding the game experience and venue events. • Took responsibility for facility setup for all home events, including half-time activities and special events.

• Generated, edited, and published social media content to build meaningful connections with followers. • Created social posting calendars, including campaign planning and content descriptions. • Reviewed analytic reports to gather insights and key factors for paid media campaigns on social media.

Irvine, Ca, Us

• Assisted on the recommendations for the overall social content strategy and introduction of new social platforms. • Coordinated the existing social media content calendar with internal and external partners.• Supported various aspects of multicultural marketing (broadcast, print, radio, media, etc).• Participated as a model during car photo-shoots for the Kia Latino social media platforms

Irvine, Ca, Us

• Assist on the recommendations for the overall social content strategy and introduction of new social platforms. • Coordinate the existing social media content calendar with internal and external partners.• Support various aspects of multicultural marketing (broadcast, print, radio, media, etc).

• Consult small businesses with off-page SEO questions: such as links, mentions, and business citations. • Customize solutions and provide oversight on completed projects for each client.• Grow and maintain a strong reputation in the SEO field by keeping up to date with search engine algorithms.

Boston, Ma, Us

• Monitor overall progress and use of resources, initiating corrective action where necessary. • Identify and obtain support and advice required for the management, planning, and control of the project. • Build and sustain effective communications with other roles involved in the project.

Us

• Gathered data to increase efficiency and improve objectives for the sales team. • Observed insurance agents and analyzed their sales process throughout each call they received.• Researched information on recruiting and retaining millennials that would be resourceful for Nationwide in the future.

Atlanta, Georgia, Us

• Provided service by seeking out customers to assist them with their home enhancement plans. • Handled an emphasis on department and product knowledge, giving information on product specification. • Processed special orders for customers utilizing Home Depot software and delivering product to their destination.

Los Angeles, California, Us

• Create an environment that enables customers to feel welcome, important and appreciated by smiling, making eye contact, and answering questions regarding products sold throughout the store.• Gain and maintain knowledge of products sold within the department and be able to respond to questions and make suggestions about products.• Establish and maintain a safe and clean environment that encourages our customers to return.