Leo Miliades M.Sc., Pmp, Mba

Leo Miliades M.Sc., Pmp, Mba Email and Phone Number

Targeted Immunotherapy | ENHERTU | Companion Diagnostics | Go-To Market Strategy @ Abbott
Leo Miliades M.Sc., Pmp, Mba's Location
Greater Chicago Area, United States, United States
Leo Miliades M.Sc., Pmp, Mba's Contact Details

Leo Miliades M.Sc., Pmp, Mba personal email

n/a

Leo Miliades M.Sc., Pmp, Mba phone numbers

About Leo Miliades M.Sc., Pmp, Mba

I am a commercial leader, sensitive towards the needs of patients living with chronic disease. I find fulfillment commercializing innovation that impacts patient quality of life. How? I mobilize cross functional teams to accelerate value creation by exploring growth paths, building brands and driving performance by relentlessly executing in pharma, medical devices and startups. I am Analytical. I clarify strategic direction and drive decision making with confidence via frameworks and sophisticated use of data. I am Collaborative. I lead teams structured with innovation in mind: diverse in people and skills. I am Bold. I stay the course, I do not quit. I am authentic. I value integrity and loyalty. ✦ HOW I BUILD BRANDS ✦ by forming emotional connection with patients via memorable experiences and brand touch points, communicating value proposition and differentiation via digital marketing initiatives, promotion material, campaigns and congresses. ✦ HOW I DRIVE GROWTH ✦ by launching products, integrating market and customer insight into strategy and new product development, optimizing portfolios, identifying adjacencies & conducting due diligence of growth opportunities. ✦ HOW I DRIVE PERFORMANCE ✦ by transforming processes, building capabilities, sales & marketing tools leveraging 10 years Project Management Office experience, best practices & frameworks delivering on time and budget.CHRONIC DISEASE ∙ Pharmaceuticals ∙ Autoimmune (combination product), Virology (HIV), Renal, Oncology (combination product)∙ Medical Devices ∙ Respiratory, Urology, Ostomy, Renal

Leo Miliades M.Sc., Pmp, Mba's Current Company Details
Abbott

Abbott

View
Targeted Immunotherapy | ENHERTU | Companion Diagnostics | Go-To Market Strategy
Leo Miliades M.Sc., Pmp, Mba Work Experience Details
  • Abbott
    Global Marketing Lead, Oncology Companion Diagnostics
    Abbott Sep 2022 - Present
    Abbott Park, Illinois, Us
    Runs the oncology business of Molecular Diagnostics, accountable to build the oncology portfolio by launching two Companion Diagnostics (CDx/IVD) for Multiple Myeloma (AbbVie, Venclexta) and Acute Myeloid Leukemia (Forma Therapeutics, REZLIDHIA) targeted therapies. Leads global marketing in product development and promotion of two new CDx for Non-Small Cell Lung Cancer. Accountable for the marketing plan, go-to market planning. Leads agencies for KPI, content and promotional asset development inclusive of business development assets, sell sheets, product binders, customer presentations, scientific white papers, disease state training, objection handlers, digital through MRL approvals. Leads affiliate teams to ensure smooth operationalization post launch, collaborates with Government Affairs for reimbursement, manages marketing budget.
    View
  • Biologue Marketing Llc
    Executive Director & Founder
    Biologue Marketing Llc 2018 - Present
    Chicago Metro Area - National Reach, Us
    Expert marketing, strategy & business development consulting to medical device, pharmaceutical & healthcare clients. Interested in Board of Directors and startup Angel Investing opportunities. NOTEWORTHY PROJECTS• Abbott Molecular Diagnostics・Global Marketing Oncology, Companion Diagnostics. • AstraZeneca ・Global Marketing Oncology, ENHERTU mBC HER2+.• Abbott Molecular Diagnostics・Competitive intelligence, infectious diseases. • BAXTER International・Portfolio Optimization for three therapies, globally. • Bionic Healthcare Inc・Startup fundraising and innovation commercialization. • Partnership with Inovo・Disruptive innovation for differentiation and competitive advantage.
    View
  • Astrazeneca
    Associate Marketing Director, Global Oncology Marketing (Enhertu)
    Astrazeneca Apr 2022 - Jul 2022
    Cambridge, Cambridgeshire, Gb
    Manages Launch Readiness for new market entry of metastatic breast cancer targeted immunotherapy (ENHERTU), global strategy alignment across markets, KPIs and medical tactics to drive awareness. Improved annual Brand Strategic Planning process, led internal brand communications, agencies to develop marketing assets, competitive intelligence, AdBoard & White Paper through PMRT approval.RELATED PRESS RELEASEShttps://www.daiichisankyo.com/files/news/pressrelease/pdf/202206/20220605_E.pdfhttps://www.astrazeneca.com/content/astraz/media-centre/press-releases/2022/enhertu-efficacy-results-in-her2-low-breast-cancer.html
    View
  • Cvs Health
    Director Of Strategy | Pharma Trade | Patient Care | Digital Health
    Cvs Health Dec 2020 - Dec 2021
    Woonsocket, Ri, Us
    Developed growth strategy & framework to enable a $400M business identify, screen and prioritize via strategic planning Digital Health & Direct to Patient business opportunities that decrease medical cost & improve health outcomes. Developed recommendations to executives via business cases, insight on competitive environment, market trends & patient preferences. Managed external partners.• Launched a personalized product to combat obesity in Type II diabetes patients on anti-obesity medication by partnering with Novo Nordisk Market Access to grow Rx, refine the patient experience, positioning & business case development (~$1M deal). • Enabled ~$24M sales revenue generation (per 1M kits sold) and increased retail traffic for CVS Health by partnering with Abbott Diagnostics to resurrect marketing programming and launch of BinaxNOW COVID-19 home test kit in HealthHubs.
    View
  • Abbott Diagnostics Business
    Strategic Marketing Consultant | Molecular Diagnostics | Infectious Disease
    Abbott Diagnostics Business Nov 2020 - Dec 2020
    Abbott Park, Illinois, Us
    Monitored competitors, new entry innovation, market dynamics and performance across infectious diseases (COVID-19, SARS-COV-2, HPV, HBV, STI, HIV, MTB) for impact on assigned brands.
    View
  • Baxter International Inc.
    Strategic Marketing Consultant | Portfolio Optimization | Business Transformation Office | Renal
    Baxter International Inc. 2019 - 2019
    Deerfield, Illinois, Us
    Justified targeted SKU pruning resulting in ~$50M gross margin savings via business cases post clinical, commercial, supply chain & manufacturing evaluation of Medication Delivery, Clinical Nutrition and Renal Care (Japan) portfolios. • Segmented Ancillary Suppliers globally for renal therapy, evaluated SKU profitability, delivered sourcing strategy framework to increase gross profit margin via 30% supplier reduction. | Business Transformation Office | Strategy | Business Cases | Segmentation | Renal Care | Medication Delivery | Clinical Nutrition | Portfolio | Optimization | Simplification | Profitability | Gross Margin | SKU Pruning |
    View
  • Fresenius Kabi Usa
    Strategic Marketing Head | Business Development | Growth Strategy | Medical Devices
    Fresenius Kabi Usa Jun 2015 - Mar 2018
    Lake Zurich, Illinois, Us
    Managed department & budget, hired talent, performed annual reviews. Launched medical devices, built brand, managed P&L. Tracked competitors, led market research for insight on HCP/patient needs & market structure. Owned Strategic Planning, identified adjacencies & developed growth strategy. Generated target pipeline, conducted M&A due diligence. MARKETING | DOWNSTREAM• Marketing plan, positioning and launch of respiratory & urology product lines (510K, $25M projected revenue). Managed P&L, ensured distributor contractual alignment. • Go-To Market strategy (B2B) for first in market anesthesia depth & pain-monitor device (510K). Selected channel, engaged KOLs for insight on needs & perceptions for positioning.• Built brand via print, website, video, social, congresses & trade shows, respiratory campaign messaging. • Optimized marketing material via ADPLAN framework, ensured their integrity. Represented brand during PMRC committee reviews.• Direct product marketing at trade-shows & events of patient societies with respiratory needs. BUSINESS DEVELOPMENT | STRATEGY | UPSTREAM• Led cross-functional teams to execute M&A due diligence for targets valued $20M to $1B+, prevented "bad" deals ($500M+ in value).• Owned Strategic Planning, built frameworks/analytical tools to evaluate targets for fit, augment growth strategy and LRP. Tracked rivalry & reported impact on business. • Negotiated contracts, prices, resolved service issues and reconciled differences with outside vendors.• Gained insight on customer economics, needs & requirements via VOC to augment business cases for New Product Development of blood automation devices (510K, $50M in 5 years). • Built innovation pipeline, collaborated with Advisory Board, KOLs, Medical Affairs, R&D to evaluate opportunities.
    View
  • Abbvie
    Project Manager | Digital Marketing | Patient Experience | Humira | Autoimmune | Combination Product
    Abbvie 2012 - 2015
    North Chicago, Illinois, Us
    COMMERCIAL PROGRAM MANAGEMENT OFFICE Executed marketing plan, added memorable brand touch-points to build loyalty via the Digital Assets Enhancements Program. Impacted ✦patient experience✦ across the ✦patient journey✦ via web sites improvements in patient/HCP engagement, content, security and SEO. Mobilized cross functional team, led program to profitability by managing contracts, channel relationships with agencies, new product development (NPD), timeline & budget ($1M).• Influenced ✦prescription behavior✦ for Zemplar ($230M, renal care) by enabling HCPs to better serve patients: concept, requirements, NPD & launch of titration dosing calculator (510K, SaMD) that resolved dosing confusion. • Increased ✦disease awareness✦ for HIV/Hepatitis C co-infections by engaging patients with disease education digital content through the development of Viekira Pak mobile app.•Enhanced patient experience (online & onsite), drove 15% operational savings by directing the transition of HUMIRA ($20B+ in global sales) ✦digital ecosystem✦ to new agency.• Partnered with brand teams to develop a framework to evaluate creative in advertising (TV, digital, print) utilizing the Creative Brief, ADPLAN framework, scoring model and KPIs.| Marketing Plan | Brand Loyalty| Autoimmune | Gastro | Renal Care | Patient Experience | Patient Journey | Combination Product | HCP | Mobile App | 510K | Prescriptions | Web Site | Disease Awareness | Agency | Creative | PMO | Project Management | Timeline | MS Project | Budget | NPD | New Product Development | Product Launch | KPI | SEO | ADPLAN | TV | Print | Digital | Advertising |
    View
  • Social Sparkling Wine
    Marketing Director | Cpg | Startup | New Product | Branding | Positioning | Segmentation | Targeting
    Social Sparkling Wine Jan 2012 - Dec 2012
    Chicago, Il, Us
    Clarified strategic direction on target market definition, brand essence, lifestyle positioning, pricing and channel selection for new product development (NPD) of low calorie-low alcohol drink products targeting young, health conscientious social women. • Conducted VOC & Marketing Research (surveys) to gain behavioral consumer insight for data driven segmentation and target consumer profiling. • Augmented the ✦marketing plan✦, value proposition and messaging. • Price optimization aiming at $1.5M revenue in three years via Base Price Analysis and scanner data on competitor product demand. • Offered analytical framework to measure promotion activity Return of Marketing Investment.| New Product Development | NPD | Marketing Plan | Value Proposition | Marketing Strategy | Marketing Research | Survey | Voice of Customer | VOC | Segmentation | Targeting | Positioning | Pricing | Base Price Analysis | Marketing Communications | Campaign Messaging | ROMI | Return of Marketing Investment |
    View
  • Abbott
    Virology | Kaletra | Hiv
    Abbott 2008 - 2011
    Abbott Park, Illinois, Us
    COMMERCIAL PROJECT MANAGEMENT OFFICEExecuted marketing plan in partnership with the brand team to support professional targeting, patient marketing, email marketing campaigns, patient tracking tools and promotional material development. • Improved HCP targeting via decile segmentation using IMS/AMA data demographic & socioeconomic behavior indicators, enabling segment migration tracking on the HCP journey.• Managed daily web site operational improvements for patient experience and email campaigns. Developed business requirements for email campaign data interfaces. • Coordinated PMRC committee approvals of promotional material and tools for imprisoned patients, ensured brand integrity and guideline compliance in marketing material. • Collaborated with Medical Affairs to defend Kaletra against Bristol’s Reyataz by developing patient tools tracking adherence to physician dietary direction to lessen side effects.
    View
  • Abbott
    Project Manager | Product Launch | Combination Product | Lupron | Oncology | Androgel | Endo
    Abbott 2008 - 2010
    Abbott Park, Illinois, Us
    COMMERCIAL PROJECT MANAGEMENT OFFICEProduct launch planning and execution of workstream activities for LUPRON DEPOT (Prostate Cancer, Combination Product) and Androgel (Testosterone Gel) with combined projected sales over $1B. • Oversight of sales force related workstreams – zip to territory alignments, product mix and call planning automation, development of sales force selling tools and promotional material. • Partnered with 3M and delivered embedded product label anti-counterfeiting RFID based technology for LUPRON DEPOT.| Oncology | Prostate Cancer | Combination Product | Endocrinology | Product Launch | Sales Force Effectiveness | Sales Force Tools | Promotion Material | Project Management | MS Project | Timeline | Budget | Agency | PMO |
    View
  • Abbott
    Project Manager | Pmo | Marketing Analytics |
    Abbott 2008 - 2009
    Abbott Park, Illinois, Us
    COMMERCIAL PROJECT MANAGEMENT OFFICETransformed the division’s Sales & Marketing Analytics infrastructure ($2.2M budget) with 12% profitability. Identified customer experience improvement opportunities and business requirements via VOC, surveys and lead user workshops.| Marketing Analytics | VOC | Voice of Customer | Surveys | Lead User Workshops | Customer Experience | Customer Needs | Business Requirements | Budget | Project Management | MS Project | PMP | PMO | Budget | Funding Proposal | Feasibility Study | Phase Zero | Vendor Selection |
    View
  • Abbott
    Product Owner | Project Manager | Pmo | Sales Force Effectiveness | Crm | Voc
    Abbott 2003 - 2009
    Abbott Park, Illinois, Us
    COMMERCIAL PROJECT MANAGEMENT OFFICEDeveloped product vision and roadmap to management and stakeholders. Directed product development lifecycle from funding proposals to requirements, definition of done, full cycle project management (SDLC Waterfall and Agile) and successive product launches. Ensured compliance to cGMP, HIPAA, 21 CFR Part 11, SQAP (validated releases), defended product against audits. • Managed project execution, reported status relative to timeline and budget, tracked issues and action items to resolution, continuous & framework-based risk identification, evaluation and mitigation, built vendor relationships, resolved conflicts. • Customer advocate, conducted VOC to gather articulated needs and expectation documented into user stories and product backlog, prioritized features for development and facilitated lessons learned/post mortems for continuous improvement. • Developed requirements, collaborated with IT to define architecture and design of product features and launched eight (8) releases of the division’s Sales Force Effectiveness CRM system. • Oversight of program communications & timeline of the $15M iRep CRM Program (Veeva & SalesForce.com) that equipped ~4,800 sales reps with the iPad platform, making Abbott the industry’s first mover to have accomplished this success.• Developed business requirements and outsourced sample reconciliation operations to a third party achieving ~$2M annual savings from software licenses and headcount reduction. | Product Owner | VOC | Voice of Customer | Customer Needs | Product Roadmap | Product Launches | Project Management | MS Project | Timeline | Budget | Risk Management | Post Mortem | Lessons Learned | Funding Proposals | Third Party | Vendor | Waterfall | Agile | User Stories | Product Backlog | PMO | PMP | CRM | iRep | Sales Force | Sales Effectiveness |
    View

Leo Miliades M.Sc., Pmp, Mba Skills

Leadership Business Strategy Management Product Launch Project Management Project Portfolio Management Program Management Marketing Pharmaceutical Industry Marketing Strategy Cross Functional Team Leadership Vendor Management Product Management Digital Marketing Strategic Planning Strategy Branding

Leo Miliades M.Sc., Pmp, Mba Education Details

  • The University Of Chicago Booth School Of Business
    The University Of Chicago Booth School Of Business
    Economics
  • University Of Chicago
    University Of Chicago
    Chicago Booth School Of Business
  • Northwestern University - Kellogg School Of Management
    Northwestern University - Kellogg School Of Management
    Branding Concentration
  • Northwestern University
    Northwestern University
    J.L. Kellogg School Of Management

Frequently Asked Questions about Leo Miliades M.Sc., Pmp, Mba

What company does Leo Miliades M.Sc., Pmp, Mba work for?

Leo Miliades M.Sc., Pmp, Mba works for Abbott

What is Leo Miliades M.Sc., Pmp, Mba's role at the current company?

Leo Miliades M.Sc., Pmp, Mba's current role is Targeted Immunotherapy | ENHERTU | Companion Diagnostics | Go-To Market Strategy.

What is Leo Miliades M.Sc., Pmp, Mba's email address?

Leo Miliades M.Sc., Pmp, Mba's email address is le****@****ott.com

What is Leo Miliades M.Sc., Pmp, Mba's direct phone number?

Leo Miliades M.Sc., Pmp, Mba's direct phone number is +142524*****

What schools did Leo Miliades M.Sc., Pmp, Mba attend?

Leo Miliades M.Sc., Pmp, Mba attended The University Of Chicago Booth School Of Business, University Of Chicago, Northwestern University - Kellogg School Of Management, Northwestern University.

What skills is Leo Miliades M.Sc., Pmp, Mba known for?

Leo Miliades M.Sc., Pmp, Mba has skills like Leadership, Business Strategy, Management, Product Launch, Project Management, Project Portfolio Management, Program Management, Marketing, Pharmaceutical Industry, Marketing Strategy, Cross Functional Team Leadership, Vendor Management.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.