Strong creative mind and highly motivated. Fluid at coming up with creative solutions for large projects, taking into account marketplace and audience. I follow through from concept to final print/digital production. I work well both within a team setting and independently. I can perform well under tight deadlines while multi-tasking on several projects.
Freelance
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Freelance Graphic And Web DesignerFreelance Aug 2023 - Present• Creating social media channels, designing of assets,motion graphics and podcasts.• Website build in Squarespace.• Video editing and reformatting size for social media channels in After Effects and Premiere Pro.
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OwnerBlue Moon Inspired Apr 2011 - PresentIg: Bluemooninspired• Concept, design, and creation of lighted headdresses• Work has appeared on Ru Paul Drag Race & featured in several performance pieces.• Published artist & designer of LED lighted headdresses• Triple blue ribbon awarded at Maker Faire 2018 in collaboration with 2 other designers.• Co-ordinate & styling of photoshoots/runway shows with models, make-up artists & photographers/videographers.• Maintenance of social media (fb and instagram)• Set up and tending of vending booth at festivals/events.
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Brand Graphic And Web Designer - In HouseSeismic Brewing/Golden State Cider Mar 2023 - Aug 2023Santa Rosa, California, United States• Website creation, content and imaging.• Various design of graphics and video build outs for billboard and sport arena event signage.• Sell Sheets, posters.• Creation of social media assets.• Designing of branded labels and packaging.• Designing of truck wraps.• Designing of in-store POS, merchandising POP from concept to final print
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Brand Graphic And Web Designer - In HouseJacquard Products Nov 2021 - Mar 2023Healdsburg, California, United States• Creating branded designs for new products (labels & various forms of packaging) from concept to final print output.• Design of ads for both print magazines and Enewsletters• Design of a variety of print and online projects including sell sheets, color charts, instructions, price lists, trade show event signage, from concept to final print output.• Product photography and photoshop color correction• Maintenance & graphics for multiple websites (shopify and squarespace) • Designing of e-marketing campaigns and press releases• Designing of in-store POS, merchandising POP from concept to final print output.• Operation of Kiaro label maker and Epson large format printers.
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Brand Graphic And Web Designer - In HouseSavoir Faire Nov 2015 - Apr 2021Novato, Ca• Design of annual Price Guide, seasonal promotional Catalogs for both Print & web. This often involved shooting of the products, retouching, design and layout of images. Coordinating with Printers for best price quotes, substrate and quantities. Coordinating with mailing house for distribution.• Design and layout of Sell Sheets for every product. This entails shooting the products, retouching & manipulation of images, design, and layout of images. Large quantities are printed in-house and then distributed nationally to vendors and sales reps.• Create merchandising POP (headers/strips/packaging). Shooting of products, retouching, design and layout. Working with print manufacturers dielines for layout. Bar-code creating and paint chip matching. Coordinating with printer for best price quotes, substrate, and quantities. Create 3d renderings of products, showing views from all angles.• Maintain and add copy/graphics/images/catalogs to website• Build out twice weekly Eblast. Schedule campaigns in Mailchimp.• Design collateral for Trade & Consumer shows (backdrops, floor decals, banners, stickers & bags).• Shoot beauty & product shots. Retouch and format for both web and print.• Create company business cards, letterheads & envelopes. -
Freelance Graphic/Web DesignerFreelance Feb 2013 - Nov 2015• Design of catalogs, sell sheets, product retouching, HTML E-blasts etc• Website maintenance (new pages/features /images and content)
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Account Manager To Us MarketIvidence Sep 2011 - Jan 2013San Francisco Bay Area• Manage & traffic email campaigns within the US.• Selecting cpc & cpl Html email campaigns that fit within the company policies forbranding, design, content, direct landing url/opt out, ratio of elements & best matchfor the companies’ diverse US publishers list.• Negotiating payouts with clients of cpc & cpl campaigns.• Managing client relations in order to increase revenue and business network.• Leading presentations with new clients, to give overview of the platform. -
Ad Trafficker PrintEdutopia - The George Lucas Educational Foundation Jun 2008 - Aug 2011Big Rock Ranch, Nicasio• Communicate with clients to ensure receipt of correct file format and specs, for online and print advertising.• Responsible for file receipt and download from FTP site/email• Preflighting & troubleshooting of clients’ supplied digital files.• Uploading of files to Google Admanager for Edutopia Website• Implementing adserver strategies in order to ensure correct pacing and achieveaccurate & timely display of ads, providing solutions for campaigns at risk.• Coordinate weekly inserts for Enewsletter ads by providing art, url & priorityplacement.• Create HTML chaperone blasts for advertisers. Setting up & sending to the subscriber list.• Responsible for placement of ads within Edutopia magazine.• Quality control of press proofs and final sign-off for color and content before printing.
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Ad Traffic CoordinatorSchawk Inc., (Formerly Sevenworldwide) Feb 2003 - May 2008Preflighting of clients’ supplied digital files• Communicate clear directions for each dept as digital files progress from concept tofinal job completion.• Communicate with client as job progresses.• Quality control of proofs before sending to printers/clients/publications.• Create viewable pdfs/jpgs of scanned artwork/
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Ad Trafficker/Graphic DesignerBay Area Prep Oct 1996 - May 2003San Francisco• Designing of various collateral for clients (calendars, posters, logos and forms).• Communicate clear directions for each dept as digital files progress from concept tofinal job completion.• Invoicing of job upon completion.
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Graphic Designer/Editorial AssistantTechnology Ireland Jan 1995 - Sep 1996County Dublin, Ireland• Designing and layout of a 60-page monthly magazine and an 80-page quarterly magazine from conception right through to providing finished artwork for printing purposes.• Interaction with Journalists, to obtain articles for the magazine
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Graphic DesignerAn Bord Trachtala Sep 1993 - Jan 1995County Dublin, Ireland• Designed brochures, pamphlets and flyers for the Minister of Tourism• Translation and extracting text from an ICL System onto the Apple Platform• Providing print run list to printers and breakout of distribution list• Designing of print ad work
Leona H. Education Details
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PincGraphic Arts Management And A Preflighting Course -
Petra Eec Course In Athens, GreeceGreek Language, Archaelogy And Greek Civilisation -
Marketing Dimensions Ltd, Dublin, IrelandTourism Development And Promotion. -
Goethe German InstituteAdvanced Level Of German -
Fas Training CenterPreparing Color Separations In Photoshop, Quarkxpress, Illustrator -
Dorset Computer CollegeComputer Applications City And Guilds Exam -
Fas Training CenterComputerized Office Systems -
Apple Computers Ltd, Dublin IrelandArt And Design -
French, German And Greek & Roman Civilisation
Frequently Asked Questions about Leona H.
What company does Leona H. work for?
Leona H. works for Freelance
What is Leona H.'s role at the current company?
Leona H.'s current role is Graphic & Web Designer - Portfolio available upon request.
What schools did Leona H. attend?
Leona H. attended Pinc, Petra Eec Course In Athens, Greece, Marketing Dimensions Ltd, Dublin, Ireland, Goethe German Institute, Fas Training Center, Dorset Computer College, Fas Training Center, Apple Computers Ltd, Dublin Ireland, University College Dublin.
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