Data Insight Analyst
CurrentDeveloping insights through data analysis, mainly using Microsoft Packages such as Power BI, SharePoint, Power Query, and Excel.Working closely with the marketing team and decision-makers, extracting, transforming and loading (ETL) the data from diverse data sources to track the trends in acquisitions and improvements in customer retention strategies.Building and maintaining reports and dashboards in Excel and Power BI to monitor the marketing strategies, trends, and financial KPIs, with a keen eye on the data quality and performance.Developing scripts in Python with Selenium and Pandas libraries to automate and streamline the processes of data extraction and data cleaning.