Leonardo Castro Email & Phone Number

Salt Lake City, Ut, Us

Sandy, Utah, Us

I currently manage all marketing and branding operations, including KPI tracking, budget allocation, digital marketing, and OOH advertising. My role involves developing and executing strategies for 19 multi-family communities to enhance brand visibility, engagement, and ROAS. Additionally, I oversee all design aspects.

In this role, I managed the brand's social media channels and campaigns (Facebook AD and Instagram AD). I also oversaw brand activations at local social events and maintained relationships with local social media influencers. My responsibilities included graphic design, creating visually appealing content, and actively engaging with the target audience on social media platforms.

São Paulo, São Paulo, Br

In this role, I was responsible for coordinating the delivery, requests, and invoicing of advertising materials, as well as managing the budget and media packages for ad placement and media buying. My expertise in media buyer, combined with my ability to conduct research and use metric simulations to inform media tactics, allowed me to effectively coordinate the execution of media campaigns. This ensured that the company was able to achieve its advertising goals and maximize its return on investment.CLIENTS: HEINEKEN, SKIN, ITUBAINA and EISENBAHN.

São Paulo, São Paulo, Br

In this role, I was responsible for coordinating the delivery, requests, and invoicing of advertising materials for CAMIL, ARCOR and DISNEY.

São Paulo, São Paulo, Br

In my previous role, I was responsible for creating digital ads for Google Display and e-commerce platforms, as well as designing product samples for trade marketing activations. I supported digital marketing strategies, monitored online ad campaign performance, and provided guidance to the marketing team. I collaborated with the media buying team, approved social media content, and managed online consumer affairs on Facebook, contributing to the brand's overall digital marketing success.

São Paulo, São Paulo, Br

In this past role, I was responsible for creating campaign reports and managing website product updates, as well as controlling the campaign inventory. I also supported the activation of point-of-sale marketing materials and coordinated the creation and distribution of press kits for digital influencers.

Other; Certificate In Digital Marketing Strategy

Esl - English As Second Language

Bachelor'S Degree, Advertising

Ux Design

Cultural Exchange, English

Cultural Exchange, English

English

Master Of Business Administration - Mba, Marketing, Branding & Growth