Leonardo Ribeiro

Leonardo Ribeiro Email and Phone Number

Partner | Growth Leader and Project Manager | Marketing, Produto e Dados @ Zmes
State of São Paulo, Brazil
Leonardo Ribeiro's Location
São Paulo, São Paulo, Brazil, Brazil
About Leonardo Ribeiro

I'm a results-driven Marketing professional with extensive experience leading growth, engagement, and retention strategies. My passion is driving business impact by combining data analysis, innovation, and creativity to generate scalable, solid, and disproportionate results.Throughout my career, I’ve focused on:Creating Growth and Digital Marketing strategies that accelerate customer acquisition and optimize the entire consumer journey, driving engagement and retention.Leading multidisciplinary teams (product, data, design, and media) to develop integrated, customer-centric campaigns.Managing content strategies for social media, influencers, CRM, SEO, affiliates, and paid media, ensuring that communication and customer experience align with business goals.Implementing agile methodologies and technologies that enhance processes, maximize results, and deliver value to clients and partners.Monitoring metrics and performance for continuous optimization, providing strategic insights and reports to support informed decision-making.I believe in the power of customer-centric, data-driven marketing to drive growth and strengthen brands. I am always looking for opportunities to innovate, lead teams, and contribute to the success of large companies.

Leonardo Ribeiro's Current Company Details
Zmes

Zmes

View
Partner | Growth Leader and Project Manager | Marketing, Produto e Dados
State of São Paulo, Brazil
Website:
zmes.marketing
Employees:
111
Leonardo Ribeiro Work Experience Details
  • Zmes
    Partner | Growth Leader And Project Manager | Marketing, Produto E Dados
    Zmes
    State Of São Paulo, Brazil
  • Zmes
    Project Manager & Growth Leader | Marketing Strategy, Product And Data
    Zmes Oct 2022 - Present
    São Paulo, São Paulo, Brasil
    - Responsible for structuring and leading the Growth Center of Excellence COE, promoting innovation and being an internal reference in best practices in digital marketing and Growth- Recruitment, selection, and training of Growth, media, SEO, and CRM team for company projects- Led multidisciplinary teams for growth projects including Project Managers, Media Coordinators, Art Directors, Software Engineers, etc- Strategic management of customer relationships, supervision of marketing campaigns, and development of improvements to the sales funnel for digital products- Construction of proposals, business cases, and coordination of complex diagnostics for prospecting new clients- Contract negotiation and stakeholder relationship management
  • The Cmos Marketers
    Member
    The Cmos Marketers Nov 2024 - Present
    Brazil
    The CMOs Marketers is a community that brings together Marketing leaders from Brazil's top companies! The community aims to inspire the marketing ecosystem, shaping the next generation of marketing leaders in the country and connecting potential talents in the field with companies.
  • Gla | Growth Leaders Academy
    Member
    Gla | Growth Leaders Academy Sep 2023 - Present
    Brazil
    GLA is a platform and community that empowers marketing and growth professionals with all the skills needed to achieve meaningful results for companies. Through classes led by top industry experts and interaction with professionals on the same development path, being a community member ensures access to unique learning and networking opportunities. Data Growth, Product-Led Growth, and Growth Fundamentals are just a few of the hundreds of resources available to members.
  • Red Ventures
    Business And Marketing Associate | Growth, Product And Data
    Red Ventures Sep 2021 - Sep 2022
    São Paulo, São Paulo, Brasil
    - Responsible for leading strategic projects for the optimization and growth of credit product sales to Itaú in digital channels.- Development and optimizations of digital journey for credit product sales on web environment and execution of digital product roadmap.- Elaboration and implementation of digital marketing strategy for lead volume growth, investing in paid media, SEO, CRM, affiliates, and Member get member campaigns.- Project management and multidisciplinary team leadership in an agile environment for the implementation of innovative solutions and integrations.- Negotiation and prioritization of initiatives and presenting results to the management of both companies.- Participation in global forums of Red Ventures and contributing to the consolidation of good practices in Growth, Product, and Data.- Support for European and American colleagues in diagnostics and construction of Growth strategies in digital channels for local projects.- Contribution to the development and maintenance of good practices in Growth, Product, and Data in global Centers of Excellence (CoEs).
  • Boutique Apimentada
    Entrepreneur
    Boutique Apimentada Jul 2013 - Jan 2022
    São Paulo, São Paulo, Brasil
    - Founded and developed a successful ECommerce business in the lingerie and sex shop industry, scaling from an initial investment of R$1,000 to R$420,000 in revenue, achieving a 36% profit margin- Managed end-to-end business operations including supplier negotiations, customer success, marketplace ads, own website and chatbot development- Implemented digital marketing strategies to drive customer acquisition, engagement, and retention, encompassing: SEO, CRM, social media, paid advertising, marketplaces, and affiliate programs
  • Techint Engineering And Construction
    Contract Administration Engineer
    Techint Engineering And Construction Feb 2021 - Aug 2021
    Patrocínio, Minas Gerais, Brasil
  • Techint Engineering And Construction
    Project Planning And Control Engineer
    Techint Engineering And Construction Jan 2020 - Jan 2021
    Boa Vista, Roraima, Brasil
  • Techint Engineering And Construction
    Engineering Intern
    Techint Engineering And Construction Jan 2018 - Dec 2019
    São Paulo, São Paulo, Brasil
  • Oec
    Summer Intern
    Oec Jan 2017 - Feb 2017
    Capanema, Paraná, Brasil

Leonardo Ribeiro Skills

Espanhol Planejamento De Projetos Salesforce.com Salesforce Microsoft Powerpoint Ferramentas Lean Web Analytics Negotiation Financiamento De Projetos Marketing Cloud Da Salesforce Atendimento Ao Cliente Microsoft Office Growth Hacking Microsoft Word Engagement Builder Marketing Microsoft Excel Automation Studio Marketing Digital Vendas Gestao Google Analytics Project Planning Marketing De Busca Google Ads Crm Spanish

Leonardo Ribeiro Education Details

Frequently Asked Questions about Leonardo Ribeiro

What company does Leonardo Ribeiro work for?

Leonardo Ribeiro works for Zmes

What is Leonardo Ribeiro's role at the current company?

Leonardo Ribeiro's current role is Partner | Growth Leader and Project Manager | Marketing, Produto e Dados.

What schools did Leonardo Ribeiro attend?

Leonardo Ribeiro attended Reforge, Universidade De São Paulo, Fatec Santo André, Fei.

What skills is Leonardo Ribeiro known for?

Leonardo Ribeiro has skills like Espanhol, Planejamento De Projetos, Salesforce.com, Salesforce, Microsoft Powerpoint, Ferramentas Lean, Web Analytics, Negotiation, Financiamento De Projetos, Marketing Cloud Da Salesforce, Atendimento Ao Cliente, Microsoft Office.

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