Lead global marketing initiatives across email & in-app to engage and convert our growing audience of free readers to paid subscribers. Manage all revenue-driving lifecycle campaigns for Bloomberg.com and drive paid ticket sales for Bloomberg Live Experiences.

Lead CRM and lifecycle strategy for Burner, a subscription-based utility mobile app that allows users to get additional numbers for their phone. Implement high-impact initiatives across the customer lifecycle that accelerate active customer growth, product adoption, and revenue generation.

Manage all lifecycle and email marketing campaigns and strategy.

As Program Coordinator for Code2040, I played a key role in the sustainability of the scaling of the entrepreneurship program through implementing operational changes and establishing administrative support functions in order to advance the org’s mission of equity and inclusion in the tech industry. My database management skills allowed me to be extremely effective in the role as I was able to manage a diverse portfolio of 56 external program stakeholders across 8 geographies. • Designed, managed, and executed logistics and operations for 3 week-long national events for 30 participants • Managed external relationships with 56 coalition members across 9 partnerships in 8 cities with conflicting roles and objectives • Gathered/evaluated data from program participants to create executive reports for program funder, Google • Stewarded the establishment of a unique partnership between UC Berkeley Law and Code2040, resulting in a financial gift of $7k • Facilitated healthy and consistent communication between coalition members across 8 geographies using social media, email, surveys, etc. • Collaborated with accounting team to coordinate schedule of payment disbursements of $480k for 16 recipients • Managed administrative support functions for program, including travel, expense reports, scheduling, database management