Leonardo Naressi

Leonardo Naressi Email and Phone Number

CEO of DP6, Data & Marketing Analytics company of The Brandtech Group @ DP6
Leonardo Naressi's Location
São Paulo, São Paulo, Brazil, Brazil
Leonardo Naressi's Contact Details

Leonardo Naressi work email

Leonardo Naressi personal email

n/a
About Leonardo Naressi

Marketing Analytics Practitioner, Researcher & Professor.Passionate about tech-based and data-driven management strategies.

Leonardo Naressi's Current Company Details
DP6

Dp6

View
CEO of DP6, Data & Marketing Analytics company of The Brandtech Group
Leonardo Naressi Work Experience Details
  • Dp6
    Chief Executive Officer
    Dp6 May 2024 - Present
    São Paulo, Sp, Br
    As CEO of a cutting-edge marketing analytics consultancy, I bring a wealth of experience from overseeing product innovation to now steering the company through dynamic market challenges. My role is focused on aligning our vision for the future, delivering exceptional results for our clients, and driving organizational growth. With a passion for data-driven strategies and an eye on emerging trends, I’m committed to ensuring our clients stay ahead of the curve, while cultivating a culture of innovation, agility, and excellence within our organization.
    View
  • Dp6
    Co-Ceo & Cio
    Dp6 Jan 2021 - Oct 2024
    São Paulo, Sp, Br
    Executive Management & Innovation Lead for Marketing Analytics, Data Science, Data Engineering and Customer Data Management.Supporting our clients on their data-driven digital transformation through marketing technology, cloud services and consulting.
    View
  • Dp6
    Cio
    Dp6 Nov 2011 - Jan 2021
    São Paulo, Sp, Br
    Co-founder, Management Director and Innovation officer at DP6.Responsible for product development, partnership piloting and strategic accounts management.Corporate innovation on Marketing Analytics, Customer Intelligence, Media Attribution, Predictive Analytics, Data Science, Data Engineering, Data Management, Customer Journey Mapping and Customer Experience.
    View
  • Bettrads
    Mentor / Advisor
    Bettrads Sep 2022 - Present
    São Paulo, São Paulo, Br
    View
  • Global Alumni
    Teaching Assistant
    Global Alumni Feb 2022 - Present
    Miami, Florida, Us
    View
  • Escola Superior De E-Commerce
    Mba Professor
    Escola Superior De E-Commerce Jul 2021 - Present
    Br
    CRM, Metrics, Martech and Business Analytics Professor for MBA in E-commerce program
    View
  • E-Commerce Brasil
    Content Board Member
    E-Commerce Brasil Jan 2019 - Present
    São Paulo, Br
    Curator, Presenter & Speaker for E-commerce Industry Summits, focused on Data, Metrics and Customer Intelligence.
    View
  • Fgv Brazil
    Marketing Analytics And Retail Professor
    Fgv Brazil Dec 2016 - Present
    Rio De Janeiro, Br
    Digital Analytics, Data Science and Marketing Analytics Professor on Post-graduation courses (GVPEC)
    View
  • Espm
    Marketing And Analytics Professor
    Espm Apr 2012 - Present
    São Paulo, São Paulo, Br
    Web Analytics, Web Metrics and Digital Projects Professor on Post-graduation courses
    View
  • Iab Brasil
    Data & Metrics Commitee President
    Iab Brasil Jan 2019 - Dec 2020
    São Paulo, Sp, Br
    Planning a digital marketing campaign is just the beginning. What comes next is a multi-task project which involves technology and many data. Data that feed segmentations, filters, audiences and customizations. And data that become metrics and performance indexes to guide the optimizations and decisions that increase the results of the placements and interactions with the consumer.Metrics and Data is the committee created for helping the Brazilian digital market to develop the knowledge, skills, good practices and standards required to develop a data culture and efficiency in the marketing process.The goal in 2019 is progressing with the discussion and consolidate knowledge on the metrics standardization for cross-media campaigns, video-ads, audio-ads, mobile campaigns performance indexes, tangible performances of brand building campaigns and Campaign Results Assignment. Always based on technology applied with strategy and focus on the efficiency gain, to generate more results.How to improve the performance of your marketing investment? Let’s talk? Let’s take part in!
    View
  • Iab Brasil
    Presidente Do Comitê De Web Analytics
    Iab Brasil Jan 2012 - Dec 2013
    Responsável pelas ações de educação, formação do mercado, geração de conhecimento e integração profissional da área de Web Analytics
  • Direct Performance
    Technology Director For Web Analytics, Business Intelligence And Search Strategies
    Direct Performance Jan 2010 - 2011
    São Paulo, Sp, Br
    Web Analytics, Business Intelligence, Data Integration, Search Engine Optimization, Performance Management, Data Mining
    View
  • Direct Performance
    Web Analytics And Search Engine Optimization Manager
    Direct Performance Nov 2007 - Dec 2009
    São Paulo, Sp, Br
    Análise e planejamento de MétricasBusiness IntelligenceOtimização para Buscadores - Search Engine Optimization (SEO)Marketing para Buscadores - Search Engine Marketing (SEM)
    View
  • Jump Education
    Teacher
    Jump Education Feb 2008 - 2011
    Teaching Google Analytics and Web Analytics Culture at Jump Education Courses
  • Agência Click
    Data Intelligence Analyst / Web Analytics & Seo
    Agência Click May 2006 - Nov 2007
    London, London, Gb
    View
  • Foster
    Media And Search Engine Marketing Analyst
    Foster Aug 2000 - May 2006

Leonardo Naressi Skills

Web Analytics Google Analytics Sem Digital Marketing Seo Analytics Google Adwords Digital Strategy Online Advertising E Commerce Web Project Management Business Intelligence Social Media Marketing Media Planning Omniture Marketing Ppc Digital Media Google Webmaster Tools Online Marketing Web 2.0 Mobile Marketing Webtrends Analytics Email Marketing Web Development Social Media Entrepreneurship Conversion Optimization Web Marketing User Experience Social Media Measurement Web Design Mobile Devices Landing Page Optimization Data Mining Marketing Strategy Smo Link Building Usability Wordpress Search Advertising Marketing Online Management Search Advertising Integrated Marketing

Leonardo Naressi Education Details

  • Fgv - Fundação Getulio Vargas
    Fgv - Fundação Getulio Vargas
    Retail Management
  • Endeavor
    Endeavor
    Endeador Innovation Program (Eip)
  • Fia
    Fia
    Statistics
  • Faap - Fundação Armando Alvares Penteado
    Faap - Fundação Armando Alvares Penteado
    Communication And Advertising
  • Etep - Escola Técnica Professor Everardo Passos
    Etep - Escola Técnica Professor Everardo Passos
    Informática Industrial

Frequently Asked Questions about Leonardo Naressi

What company does Leonardo Naressi work for?

Leonardo Naressi works for Dp6

What is Leonardo Naressi's role at the current company?

Leonardo Naressi's current role is CEO of DP6, Data & Marketing Analytics company of The Brandtech Group.

What is Leonardo Naressi's email address?

Leonardo Naressi's email address is le****@****.com.br

What is Leonardo Naressi's direct phone number?

Leonardo Naressi's direct phone number is +55119754*****

What schools did Leonardo Naressi attend?

Leonardo Naressi attended Fgv - Fundação Getulio Vargas, Endeavor, Fia, Faap - Fundação Armando Alvares Penteado, Etep - Escola Técnica Professor Everardo Passos.

What are some of Leonardo Naressi's interests?

Leonardo Naressi has interest in Data Mining Machine Learning Python, Information Retrieval, Spss, Arduino, Food, Facebook Pages, Data Analysis, Beacons, Web Analytics, Visualization.

What skills is Leonardo Naressi known for?

Leonardo Naressi has skills like Web Analytics, Google Analytics, Sem, Digital Marketing, Seo, Analytics, Google Adwords, Digital Strategy, Online Advertising, E Commerce, Web Project Management, Business Intelligence.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.