As the Head of Strategy at Post it is my job to manage, develop and implement our brand and performance based marketing strategy and insights projects. I work closely with creative and production to make sure the job that we do not only is creatively excellent and produced at the highest quality, but also aligns to the overall brand and marketing strategy.

I had the privilege to be the head of several customer accounts, where the combined effort of the agency helped companies grow, reach out, define their brand, understand their customers and improve the world. I contributed by creating strategies, being a part of the creative process, managing the rollout and crunching the numbers.

As a part of the management team, I was in charge of marketing, communications, sales and internal & external education. - Together with my team and organization successfully launched a new brand across all touchpoints.- Launched a new creative communications concept which established a high level of brand recognition in a short amount of time.- Undertook a digital transformation program which laid the foundations for and increased digital marketing capabilities, sales work accuracy and customer satisfaction.

Managed international, digital development projects to successful implementation.Editor-in-chief of customer magazine, which reached thousands of key customers.Achieved great increase in web traffic, as responsible for digital channels and marketing.

In a research project funded by the Scientific Council for Natural Sciences and Engineering Science and conducted through the Royal Institute of Technology I produced a documentary film on the exploration of perception of abstract art.

At TV4, I had the opportunity to work with news and entertainment programming online, as editor, broadcast producer and administrator for the online platforms.