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Dr. Leon Hawthorne Email & Phone Number
Consultant, Digital Content and GenAI Strategy
at
Self Employed
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✓ Verified May 2026
3 data sources
Profile completeness 86%
Current company
Role
Consultant, Digital Content and GenAI Strategy
Location
London, England, United Kingdom
Company size
Who is Dr. Leon Hawthorne? Overview
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Quick answer
Dr. Leon Hawthorne is listed as Consultant, Digital Content and GenAI Strategy at Self Employed, a company with 681323 employees, based in London, England, United Kingdom. AeroLeads shows a matched LinkedIn profile for Dr. Leon Hawthorne.
Dr. Leon Hawthorne previously worked as Consultant, Digital Content & GenAI Strategy at Self Employed and Chief Executive Officer at Book Zone Tv, Theatreland Tv. Dr. Leon Hawthorne holds Doctor Of Philosophy - Phd, Artificial Intelligence In Journalism from City, University Of London.
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Self Employed
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Profile bio
About Dr. Leon Hawthorne
Innovative content entrepreneur with a 2024 PhD in Generative AI for digital communication. Founder CEO of two satellite TV channels and a dozen web channels, demonstrating expertise in video content and emerging technologies. Provided high-impact consulting on digital content strategy to CEOs of major media and retail companies, including the Independent, Hearst Magazines, and Boots.com, resulting in increase in online engagement. Leveraged a decade of experience as a World News Anchor for CNN International, CNBC Europe, and BBC News to enhance corporate communication strategies. Experienced manager with a track record of delivering tech-driven projects on time and under budget.
Current workplace
Dr. Leon Hawthorne's current company
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9 roles
Dr. Leon Hawthorne work experience
A career timeline built from the work history available for this profile.
Consultant, Digital Content & Genai Strategy
Current- After successfully selling my businesses, I transitioned to freelance consulting, advising CEOs of media and retail brands on content strategy, change management, and new digital initiatives. I then paused this role to.
- Waterstones: Created 'Waterstones TV' for Director of E-commerce, featuring author interviews and event coverage to drive brand differentiation and online sales.
- Boots.com: Advised Managing Director on digital roadmap development, focusing on content-driven customer journeys; creating 200+ short-form web videos on key genres - health, beauty, and babies.
- HMV: Developed business plan for 'HMV TV' music channel, integrating retail spaces with broadcast and digital content.Media Publishing:
- Hearst Magazines: Reviewed digital strategy for 20+ titles (Men's Health, Esquire, etc.). Recommended technology platforms, commercial strategies, and in-house video production for branded content.
- Evening Standard Media Group: Developed commercial editorial strategy for websites, focusing on branded content. Produced TV coverage for key events including Evening Standard Theatre Awards and London Mayoral.
Sep 2012 - Present
Chief Executive Officer
Book Zone Tv, Theatreland Tv
- After exiting Simply Media (below), I retained rights to two online arts entertainment channels — covering London's theatreland and new book launches — featuring interviews with artistes & bestselling authors.
- Negotiated channel carriage on Virgin Media’s cable video on demand platform.
- Revenue model included advertising, sponsorship, ticket sales, and book sales.
- Book Zone TV became the basis for the launch of Waterstones TV (above).
- Theatreland TV became the basis of a relationship with the London Evening Standard (above).
Jul 2008 - Sep 2012
Chief Executive Officer
The Baby Channel & Simply Tv
- Pioneering Innovation:
- Launched the world's first parenting television channel - the Baby Channel - on multiple platforms including Sky satellite, Virgin Media cable, HomeChoice (now TalkTalk), print magazine, and online. The channel.
- Assembled a high-performing management team and successfully raised capital.
- Secured broadcasting licence and negotiated critical contracts for studios, transmission, playout, Sky EPG, external advertising sales, and marketing services.
- Produced extensive programming, collaborating with respected organisations like the Royal College of Midwives, St John Ambulance, and NCT.
- Launched integrated e-commerce platform (Baby Channel Shop) and teleshopping, creating infomercials for client merchandise.
Jan 2002 - Jul 2008
World News Anchor
- I served as lead anchor for world news on a pan-European business channel, delivering critical coverage of major events such as 9/11 and the subsequent War on Terror.
- Additionally, I hosted special programming from the World Economic Forum in Davos, where I conducted interviews with influential world leaders, prominent business figures, and Nobel Laureates.* Hosted special.
Jan 2000 - Jan 2002
News Anchor, Lobby Correspondent
* As a member of the UK parliamentary lobby, I attended daily briefings from the Prime Minister’s spokesman at 10 Downing Street and the House of Commons, gaining insights into government operations.* I produced political documentaries for BBC Radio 4 and BBC One, including ‘On The Record’, ’The Westminster Hour’, and ‘The Today Programme’.* Additionally.
Jan 1999 - Jan 2000
World News Anchor
* I anchored over 1,500 live newscasts for CNN, providing coverage of significant events such as the death of Diana, Princess of Wales, and the murder of fashion designer Gianni Versace.* I also interviewed Italy’s Prime Minister, Romano Prodi, regarding the euro currency adoption, and anchored special coverage of the 1998 US mid-term elections.* I.
Jun 1996 - Jan 1999
News Anchor
Channel One Television
Dec 1994 - Dec 1996
Television News Reporter
Mar 1991 - Dec 1994
3 education records
Dr. Leon Hawthorne education
Doctor Of Philosophy - Phd, Artificial Intelligence In Journalism
Master Of Arts - Ma By Research, Digital Media
Bachelor Of Arts - Ba, Politics & Sociology
FAQ
Frequently asked questions about Dr. Leon Hawthorne
Quick answers generated from the profile data available on this page.
What company does Dr. Leon Hawthorne work for?
Dr. Leon Hawthorne works for Self Employed.
What is Dr. Leon Hawthorne's role at Self Employed?
Dr. Leon Hawthorne is listed as Consultant, Digital Content and GenAI Strategy at Self Employed.
Where is Dr. Leon Hawthorne based?
Dr. Leon Hawthorne is based in London, England, United Kingdom while working with Self Employed.
What companies has Dr. Leon Hawthorne worked for?
Dr. Leon Hawthorne has worked for Self Employed, Book Zone Tv, Theatreland Tv, The Baby Channel & Simply Tv, Cnbc, and Bbc News.
How can I contact Dr. Leon Hawthorne?
You can use AeroLeads to view verified contact signals for Dr. Leon Hawthorne at Self Employed, including work email, phone, and LinkedIn data when available.
What schools did Dr. Leon Hawthorne attend?
Dr. Leon Hawthorne holds Doctor Of Philosophy - Phd, Artificial Intelligence In Journalism from City, University Of London.
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