Leonid Danylov Email & Phone Number

Ukraine

Since 1991 — when the Sintra factory was first founded — we create and manufacture high-quality modern wallpapers. In 2001 Sintra became a part of the Rasch Group, which brought in the additional knowledge platform along with its 160-year expertise in the wallpaper manufacturing business.Today, we a strong and a constantly evolving company, which develops new wallpaper collections and expands its sales geography on an annual basis. Key Responsibilities:• Set comprehensive goals for performance and growth;• Provide inspired leadership company wide;• Develop the company’s culture and overall company vision;• Develop and implement operational policies and a strategic plan;• Manage relationships with partners.• Evaluating the success of the organization in reaching its goals;

Ukraine

Henkel Bautechnik (Ukraine) - leader in producing dry construction mixtures in Ukraine. The main brands are CERESIT, MOMENT and THOMSIT.Key Responsibilities:• Developing of the network of Traditional distribution of Ceresit & Moment brands all over Ukraine • Planning yearly and quarterly sales• Developing sales strategy. • Providing & developing long-term efficient partnership with national & international Key Accounts; • Negotiating with Key Accounts in order to achieve sales targets; • Drafting and signing contracts & marketing agreements; • Developing business & promotional plans and supervising their execution; • Negotiating trade marketing budgets; • Coordinating distribution procedures; • Analysing Traditional Distribution& Key Account’s strategies; • Managing KA staff department (45 persons: Division Sales Managers, Regional Sales Managers, Territory Sales Managers, KAM’s, Key Account Supervisors & 300 persons of local staff).• Providing day-to-day supervision of activities including coaching, training, team building, motivating, and performance evaluating of Traditional Trade and Modern Trade sales team. • Reporting to the Board of Directors in the Henkel CEE headquarters in Vienna.

Ukraine

Key Responsibilities:• Manage the key accounts strategically;• Develop and execute monthly/quarterly and yearly customer plans;• Achieve agreed sales volume and control of expenses;• Product Management;• Supervise and lead of the Modern Trade sales team;• Implement and recommend sales strategies and plans;• Understand and follow the competitive market situation;• Set and monitor sales targets for regional account managers;• Maintain high customer satisfaction ratings, according to company standards.

Ukraine

Project idea: developing the specialized Ceresit Tinting Centers network for complex sales of tinting products (interior and exterior acrylic, silicone, silicate paints and plasters). Creating of Ceresit Tinting Centers network activity and management standards, based on licensing (economic concession).Key Responsibilities:• Searching for investors; • Implementing the Project in all regions of Ukraine;• Planning a marketing budget for the project;• Developing job descriptions for the project personnel, methodology and procedures• Forming staff structure for the project;. • Planning sales and forecasts for production;• Developing technical tasks for special software development to control the Tinting Centers network (120 companies);• Regular reporting to the board of Directors;• Initiating and managing new developments and innovations;• Initiating and managing market research activities.

Western Ukraine

Key Responsibilities:• Arranging and supervising a sales representative team (8 persons), project managers (3 persons), technical experts (3 persons);• Developing the distribution network in 8 regions of Ukraine;• Participating in tenders for construction projects material supply;• Planning weekly/monthly sales and forecasting production; • Planning weekly/monthly payments from partners;• Annual business-planning of regional development;• Participating in discount and bonus structure development;• Price policy developing;• Implementing restructuring, connected with appearance of new sales formats and channels (Modern trade, construction projects channel).

Central Ukraine

JV “Neocommerce” – distribution such brand as «Parker», «Waterman», «Cross»,«3M» in Ukraine.Key Responsibilities:• Developing distribution network in the Central region of Ukraine• Searching for new Partners (distributors);• Developing plans for each distributor: contracts, purchase plans, price agreements, planning of TM development activity in the region;• Providing presentations and trainings;• Creating and managing regional sales team (5 persons);• Performing price policy control in the region;• Planning monthly sales in the region; • Supervising settlements;• Annual business-planning of region development;• Market monitoring and analyzing;• Working at exhibitions;• Going on regular business trips.

Master Of Business Administration - Mba

During this program, I develop a broad understanding of the global economic playing field through extensive case study research.

Master'S Degree, Economic Geography

This program helped me to develop a thorough understanding of an enterprise and its environment. It covers all major areas of business.