As part of the team my focus is on getting stuff done and establishing and operating plan that scales with the business.

Ineo Growth Strategizers provides consulting, coaching and advisory services to entrepreneurs of technology-based companies. With our clients we focus on turning theory to (accelerated) traction using proven tools that can map our clients' business and growth options. We align those options with our clients' strategic vision using our unique Explore. Define. Execute.™ approach, which provides practical recommendations to drive business results.

Advising on partnering strategy and alliances in the HCM industry, and assist in negotiation of agreements.

Work with clients to identify and execute strategies to accelerate revenue growth and success. Specifically:- Review and create Business Development and Go-to-Market strategies, including international expansion- Evaluate current sales processes and identify areas of improvement- Create and execute Partner/Channel and Alliance Programs

Responsibilities include the management of the strategic System Integrator relationships, increase Channel revenues through joint sales and marketing activities with existing Channel Partners, achieve and grow revenue from strategic ISV partners, as well as develop, manage and execute the strategic business plan for the top 40 OEM partners resulting in the sales of TTC’s products through these partners to their customers. Additionally, I manage the business cases for partner connectors, integrations and certifications.

Corporate Third Party Licensing (CTPL) is the starting point for corporate commercial licensing activities. It is responsible for commercial licensing of software, services, and content for redistribution to end-customers. In my role I am responsible for co-ordinating, facilitating, negotiating and closing agreements with 3rd parties, working with many different internal stakeholders.

Responsibilities included managing our global partnership with Salesforce.com as well as the creation and development of a portfolio of external data and information partners for the new Information OnDemand service, negotiate the contracts and manage the overall relationships. Information OnDemand is a solution that makes external market information available to customers in BI-ready format, directly from within their business intelligence solution.

Develop, manage and execute the global partner business plan that defines strategy and objectives for the worldwide strategic relationships with large ISV partners (Baan Company, JD Edwards, Peoplesoft, Oracle, Siebel, Salesforce.com, and Teradata) responsible for up to $11M in annual revenue and associated marketing budget. In addition to developing and growing the partner revenue opportunity through joint sales and marketing activities, responsible to evaluate and analyze on an ongoing basis new business opportunities and lead the development and execution of new opportunities. This required me to coordinate a geographically dispersed team of Product Marketers, Developers and Product Specialists and working closely together with the Sales teams at all levels

Set direction and strategy for a family of Analytic Applications, including evaluation and analysis of new solution development. This involved managing and working with a geographically disperse team of team of Product Marketers and Developers, as well as our OEM and Business Development team pursuing the introduction of partner-specific solutions. Responsible for enablement and support of internal Sales, Professional Services and Presales teams during the sales cycle involving these applications.

Responsible for international marketability of the products, addressing potential international product-related issues, participate in the product messaging to avoid cultural conflicts, and analyze new market opportunities for Seagate Software products, working closely together with regional sales management and executives. This included managing and communicating changes in product release schedules because of budget adjustments, made together with the Localization team. This involved managing a team of International Product Specialists, and collaboration with marketing teams across the globe. It was my responsibility to communicate and prioritize the international product needs to Product and Development for implementation into new versions of the products, and to be the primary resource in the company to address internal and external requests regarding international products and markets

Drive the strategy for the Spanish and Portuguese markets with the objective to profitably grow the business, being responsible for all aspects of sales, marketing and service with full P&L responsibility. I developed and managed the direct, indirect and OEM sales channels, and defined and implemented the Marketing Plan. Responsible for the maintenance of contacts with major customers, and assist prospective and existing customers with outlining their business intelligence (BI) strategies.

Sole representation of Holistic Systems in Spain for the Iberian Peninsula (Spain and Portugal) responsible for the day-to-day management of the subsidiary, and national account management, including assisting customers in designing a data warehouse and business intelligence (BI) strategy, and direct sales of the product (Holos). To further grow the business I also developed and managed a network of ISV and VAR partners, and negotiated with suppliers including press agencies, banks and accountants.