Leo Rudi 🏳️‍🌈

Leo Rudi 🏳️‍🌈 Email and Phone Number

Coordenador de Inteligência @ FSB Holding
State of São Paulo, Brazil
Leo Rudi 🏳️‍🌈's Location
São Paulo, São Paulo, Brazil, Brazil
Leo Rudi 🏳️‍🌈's Contact Details

Leo Rudi 🏳️‍🌈 work email

Leo Rudi 🏳️‍🌈 personal email

n/a
About Leo Rudi 🏳️‍🌈

Marketing specialist with 7+ years of experience working with multi-disciplinary social media, content and community management teams across different countries.I established a digital marketing consulting business with 100% of its bandwidth contracted by paying and pro bono clients (queer community), ROI > 9 and over 1M impressions on organic social media content.I created and managed Novartis Brazil's social media channels, reaching 20 million impressions and 150k followers organically. I have also collaborated with Natura and General Motors.I've already been the first and second hire on 2 startups, delivering brand growth, process structuring and financial results in low-investment contexts.Creative approach to leadership and entrepreneurship, managing multiple stakeholder demands simultaneously and leading junior marketing teams to achieve sales targets while leveraging branding and engagement metrics.

Leo Rudi 🏳️‍🌈's Current Company Details
FSB Holding

Fsb Holding

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Coordenador de Inteligência
State of São Paulo, Brazil
Employees:
442
Leo Rudi 🏳️‍🌈 Work Experience Details
  • Fsb Holding
    Coordenador De Inteligência
    Fsb Holding
    State Of São Paulo, Brazil
  • Fsb Holding
    Intelligence Coordinator
    Fsb Holding Feb 2024 - Present
    São Paulo, São Paulo, Brazil
    Responsible for the quality of service, improvement projects, recurrent deliveries, and management of the data intelligence team (BI).
  • Leo Rudi Media
    Founder And Social Media Consultant
    Leo Rudi Media Jul 2022 - Present
    Global
    Social media, content, marketing and channel management services for corporate and personal brands. We are also making a positive impact by serving LGBTQIAP+ people with special prices. Results:1. Created in July 2022, achieved 100% of its bandwidth contracted for digital marketing consultancy by paying and pro bono clients (queer community).2. Creative planning for my personal brand's social media content, which achieved over 1 million impressions and 14,000 engagements in the last 12 months.3. Social media management using community management, organic content and ads. ROI > 9 and average ticket of BRL 4500.
  • Talquimy
    Product Owner
    Talquimy Feb 2023 - Aug 2023
  • Novartis Brasil
    Communications Consultant
    Novartis Brasil Jul 2021 - Feb 2022
    São Paulo, Brazil
    Novartis is the 2nd largest pharmaceutical company in the world. It's present in 140 countries. Its products reach almost 1 billion people. Results:1. Created local social media channels using Linkedin, Instagram, Facebook and Youtube, reaching over 20 million impressions and 150 thousand followers with a low investment.2. Developed a new operating system used by the company on channel management that accelerated content projects by 2.5x.3. Led a multidisciplinary team of 3 people focused on community management, design and writing. The content and interactions produced by this team increased brand awareness and social growth.
  • Novartis Brasil
    Sr. Communications Analyst
    Novartis Brasil Sep 2019 - Aug 2021
    São Paulo, São Paulo
    1. Set up new multichannel campaigns for health awareness using organic content, paid media, influencers and press that reached 2 million patients.2. Managed simultaneous projects using employer branding, crisis management, communication and internal comms with up to 6 agencies and different stakeholders.3. Monitored social media performance metrics and influenced data-driven content decisions by internal teams that made the brand be included in important social circles.
  • Vya
    Marketing Lead
    Vya May 2018 - Sep 2019
    São Paulo Area, Brazil
    VYA was a conscious food startup with more than 40 points of sale within companies. With its success, it was sold to Liv Up, the leading food tech in Brazil. Results:1. Led 6 brands rebranding with research methods and product marketing to launch in the B2B2C market. It contributed to the 15% increase in the average sale.2. Developed a new trade marketing system used by the company on +40 POS within companies. Interface with HR, Facilities and Internal Communication teams. It contributed to reducing the waste of unsold perishable products.3. Supervised the marketing budget and participated in c-level meetings as 1st company marketing hire.4. Led a six-person multidisciplinary team composed of design and content creators, marketers and sales promoters.
  • Geek Publicitário
    Columnist
    Geek Publicitário Mar 2018 - Jul 2018
    Brazil
    Geek Publicitário is one of Brazil's largest marketing and communication portals, with 1.1 million pageviews per month.Special weekly columnist for diversity and inclusion topics.
  • Dentsu Aegis Network
    Latin America Region Business & Operations
    Dentsu Aegis Network Apr 2017 - May 2018
    São Paulo Area, Brazil
    DentsuAegis Network is a group of agencies with 66,000 employees in 143 countries. I worked for General Motors’ account in South America. Results:1. Contributed to execution excellence of more than 30 campaigns, connecting the global and the local teams;2. Gather global customers and partners by organising the GM's account annual event. It helped to create new business.3. Implemented a new ad budget monitoring tool used globally by the company. It helped to increase the efficiency of media investments.
  • Natura&Co
    Press And Influencers Affairs, Intern
    Natura&Co Feb 2016 - Mar 2017
    São Paulo Area, Brazil
    Natura is the largest beauty company in Brazil. It recently globally acquired Body Shop, Aesop and AVON. Results:1. Participated in the relaunch of 3 new brands with the press, influencers, blogs, social media and events, resulting in consistent earned media results.2. Earned media coverage in over 50 press vehicles and specialised KOLs using content and relationship techniques. It contributed to the growth of brand awareness.
  • Galápagos Board Games
    Marketing 2Nd Hire
    Galápagos Board Games Apr 2014 - Feb 2016
    São Paulo Area, Brazil
    Galápagos Jogos is a leading board game startup in adult games in Brazil. I was the 2nd marketing hire. Results:1. Led multichannel campaigns for the gamer community using social media, e-mail marketing, press relations, CRM and events. It contributed to the brand's rapid rise to leadership.2 - Implemented a system for sending lost game parts that increased customer customisation and loyalty to the brand.
  • Tre.Co
    Co-Founder
    Tre.Co Jan 2014 - Apr 2015
    São Paulo Area, Brazil
    We created tre.co thinking of a light and participative way to buy fashion and craft products. We've developed our business plan focused on Brazilian customers who do not live in big cities but want to have access to its products. The brand had a solid digital media plan and focused on the user experience.

Leo Rudi 🏳️‍🌈 Skills

Marketing Assessoria De Imprensa Planejamento De Eventos Marketing Digital Microsoft Office

Leo Rudi 🏳️‍🌈 Education Details

Frequently Asked Questions about Leo Rudi 🏳️‍🌈

What company does Leo Rudi 🏳️‍🌈 work for?

Leo Rudi 🏳️‍🌈 works for Fsb Holding

What is Leo Rudi 🏳️‍🌈's role at the current company?

Leo Rudi 🏳️‍🌈's current role is Coordenador de Inteligência.

What is Leo Rudi 🏳️‍🌈's email address?

Leo Rudi 🏳️‍🌈's email address is le****@****.com.br

What schools did Leo Rudi 🏳️‍🌈 attend?

Leo Rudi 🏳️‍🌈 attended University Of Sao Paulo, Espm School Of Advertising And Marketing, University Of São Paulo.

What are some of Leo Rudi 🏳️‍🌈's interests?

Leo Rudi 🏳️‍🌈 has interest in Economic Empowerment, Politics, Civil Rights And Social Action, Education, Poverty Alleviation, Human Rights.

What skills is Leo Rudi 🏳️‍🌈 known for?

Leo Rudi 🏳️‍🌈 has skills like Marketing, Assessoria De Imprensa, Planejamento De Eventos, Marketing Digital, Microsoft Office.

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