Improve product marketability and profitability by researching, identifying, and capitalizing on market opportunities; developing of product design and packagingManaging of social media platforms which includes answering enquiries and hosting monthly photo contest on FacebookUpdating of all marketing and promotional materialsOrganising, liaising with external printers and ensuring timely deliveries of marketing materials such as brochures & flyers to distributing channelsCoordinating with relevant departments on timely and accurate implementation and execution of events, workshops and activitiesDesigning of exhibition booth, handling of all logistics matters and manning the booth during the event itself which includes training part-timers and answering visitors' enquiryManaging website's backend system which includes updating of product catalogue, promotion code and delivery slots and eDM database.Providing product and event photography support for all marketing efforts.Monitoring and compiling report of competitors's marketing efforts.

Content creation for marketing purpose which includes design, photography and writing.Devise strategies to send marketing messages to target audience.

Experienced in food styling and photography. Worked with notable clients from QIJI, Macau Express and Hong Kong Egglet.Also experienced in organizing photo shoots for company's branding images which include talent/model, location and prop scouting.

Shot with various clients from Teenage magazine, Epicure magazine, Yun Nam Hair Care and Twelve Cupcakes.Organizing photo shoots that include talent/model, location and prop scouting. Assisting main photographer with bigger projects.