Lerato Matlala Email & Phone Number

Johannesburg, GP, ZA

City Of Johannesburg, Gauteng, South Africa

• Led a successful rebranding campaign, increasing foot traffic by 25%.
• Launched a sustainable fashion line, boosting brand loyalty by 18%.
• Grew Instagram following by 50% through a strategic influencer campaign.
• Managed a capsule collection collaboration, resulting in a complete sell-out.

City Of Johannesburg, Gauteng, South Africa

• The first annual online fashion show/exhibition was planned, which greatly improved networking, introduced new products and offers to potential customers, and raised brand awareness. Ensure alignment with project.
• Featured in local newspapers for the efforts to influence and empower young teenage girls in the community who are interested in pursuing a career in fashion, as well as for the efforts to establish and maintain.
• Contributed to the design, development, and measurement processes, as well as evaluated frameworks that monitor the seasonal and efficiency of marketing communications and offer suggestions for improving them.
• Negotiating effectively for profit and value, sourcing fabrics from various textile distributors, and establishing and maintaining positive relationships with key business functions, partners, employees, and suppliers.

City Of Johannesburg, Gauteng, South Africa

• Increased customer base by approximately 67% through creative bridal designs that introduced quality and confidence geared toward the upper-middle class, by understanding customer needs to propose offerings that are.
• Using marketing development strategies, involving clients in surveys, effectively responding to feedback, defining the target market and achieving tactical goals to achieve long-term objectives and sales targets worked.
• Moved information on the most proficient method to drive activity and venture the board by training and coaching junior colleagues to plan month-end reports, and quarterly estimates, investigate financial plans and.

South Africa

South Africa

Gauteng, South Africa

• Coordination and Preparation: Contributed to the administrative responsibilities of the communication and marketing team, such as expediting supply chain management requisitions; together with the Editor, who is in.

Gauteng, South Africa

• Analytics and Support for the Strategy: Marketing and Communications in the management of integrated offline and online marketing and communication campaigns; created a school database so that all of the company's.
• Research and Evaluation: As head of "The Future Icons Program," I helped with the analysis of communication and marketing data, searching for South African underprivileged upcoming entrepreneurs who needed help with.

Sandton, Gauteng

Styling 2 presenters for the show, "Mzansi Insider".

Illovo Sandton

• Developed and maintained long-term relationships with key decision makers, customers, and key suppliers to increase exclusive supplier business usually CMT.
• Managed the alignment of all marketing elements by ensuring that they are delivered and aligned with the brand identity (including television campaigns, in-store presentations, professional websites, and procured.
• Maintained a thorough understanding of the current market conditions and competitors to strengthen the company's position in the market; Developed a brand image and distributed surveys to employees to determine which.
• Maintained the integrity of the brand and made certain that the effects of all branding decisions are compared to the brand strategy and confirmed to the corporate identity.
• Changed the name of the company, looked into the meanings of words, colours, animals, and things, and collected suited names. To design, create, and implement brand pillars that meet the business's strategic objectives.
• constructed positive relationships with both internal stakeholders (merchandise, stores, advertising agencies, and leadership teams) and external stakeholders (suppliers, online, production, and so on) to send.

Sandton, Gauteng, South Africa

Participated in a project as part of an internship to design three pageantry outfits for the 2019 Miss Universe, former Miss South Africa 2018.

Gauteng, South Africa

Rosebank, Gauteng, South Africa

- Interned at SAFW from February, sitting arrangements - Assisting in styling for SPRING | SUMMER collection (The night with the Stars)

Business Accounting, Accounting And Business/Management

Activities and Societies: Class Representative for first year - Accounting, - Digital and Academic Literacies, - Business Management.

Fashion/Apparel Design

- Visual Studies - History of Fashion - Fashion Trend and Analysis - Garment Technology - Textiles - Designs concepts - Pattern construction

Financial Modeling & Valuation Analyst, Financial Analysis

- Professional Ethics - Accounting Fundamentals - Reading Financial Statements - Excel Fundamentals - Formulas for Finance - Corporate.

Fashion Modeling

Amazon Web Services 2019, 88

- Introduction to AWS Web Services - AWS Cloud Basics - AWS Storage and Databases - Networking Components in AWS - High Availability.