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Ken Lerner is listed as Builder & Optimizer: Originate, Commercialize and Optimize Growth Strategies based in Durham, North Carolina, United States. AeroLeads shows a matched LinkedIn profile for Ken Lerner.
Ken Lerner previously worked as General Manager B2B E-commerce | Distribution Channel Innovation | Data Science at Unitedhealth Group and Chief Marketing Officer | Head of Specialty Products SBU at Blue Cross Blue Shield Of North Carolina. Ken Lerner holds Bachelor Of Science - Bs, Finance, General from University Of Connecticut.
Originate, commercialize, and optimize growth strategies that increase net income. Create specs, design, and build. The product message. Extensive experience leading product, marketing, sales, data science and segment functions. Leading business units as a General Manager. Leading teams from strategy inception to execution. Once built we study customer use and optimize performance. A proficiency for thinking beyond the way it's always been done.Commercialization Succes Capability:Accomplished at employing an outside-in approach, consistently uncovering pivotal distinctions in unmet needs, areas a product or service falls short, emotional requirements and points of friction. An approach that transcends point in time research projects - a dedicated practice.We become the customer.Striving For Excellence:When a team believes all of us alone are weaker by far than if all of us are together, we have set-up an environment to achieve excellence. A mindset of not settling for 'good enough' in whatever we are building.
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Minnetonka, Minnesota, United States
Originated, developed, and led a direct-to-small business, e-commerce sales channel, scaling it from $0 to over a half a billion dollars in revenue. Led marketing, sales, digital and finance teams. Led distribution channel innovation in forty states.We built from the ground-up the first digital channel from a health insurance company for small businesses.
Chapel Hill, North Carolina, United States
Created revenue innovating products, generating demand, and managing segments. Led the marketing function and specialty products SBU (dental, life, and disability products).Team Marketing was comprised of these disciplines: brand management, product development & management, marketing analytics, communications, advertising, market research, and the.
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Ken Lerner is listed as Builder & Optimizer: Originate, Commercialize and Optimize Growth Strategies.
Ken Lerner is based in Durham, North Carolina, United States.
Ken Lerner has worked for Unitedhealth Group and Blue Cross Blue Shield Of North Carolina.
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Ken Lerner holds Bachelor Of Science - Bs, Finance, General from University Of Connecticut.
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