Les Psalmonds Email and Phone Number
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Les Psalmonds personal email
Media executive with deep knowledge and experience in sales enablement, digital sales management, traditional/digital sales convergence and operations. Proven leader of people and resources with a pragmatic approach to achieving success. Strong business acumen for scalable solutions for profit generation. Specialties: Digital media sales, Traditional/digital media strategy, Digital operations, Organizational planning, Digital display advertising, Google ad network, SEM, Multi-screen marketing.
Das Bbq
View- Website:
- dasbbq.com
- Employees:
- 7
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Principal/PartnerDas Bbq May 2023 - PresentAtlanta, GaSmoking meat and making people happy.
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Digital Sales ManagerCumulus Media Jan 2022 - Sep 2022Atlanta, Georgia, United StatesManaged account executives to insure a high level of activity prospecting, cold calling, pitching, and closing. Acquired new local advertising clients through joint sales calls with Account executives.Leveraged a suite of digital products to develop comprehensive media proposals for new and existing clients.Trained account executives to incorporate digital marketing tactics into a comprehensive media proposal. -
EntrepreneurImage Protection Film Jul 2017 - Feb 2022Greater Atlanta AreaCompany start-up in the automotive accessories category by acquiring new automotive dealer clients to provide paint protection film to new and used car buyers at point of sale.Ran all aspects of the business: marketing, sales, payroll, billing, and accounts receivable. Managed entire sales cycle from initial cold call, dealer needs analysis, solution presentation, and profit model for new dealers.Provided training for automotive brand specialists on benefits of paint protection film.Grew revenue exponentially year over year.
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Director Of Marketing And Business DevelopmentDas Bbq Feb 2021 - Jan 2022Atlanta, Georgia, United StatesGrew Catering and Vending Revenues by 150% over prior yearDeveloped marketing campaigns to promote offsite vending and catering sales in local breweries, residential communities, various businesses and commercial offices.Implemented focused technology to promote, organize, procure and execute the entire food sales production process, streamlining the myriad of important sales and production tasks while simultaneously creating higher close ratios and lower labor costs.Increased the profitability of off-campus sales by setting more aggressive performance metrics for food, labor, and overhead costs associated with offsite revenues.
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Sr. Manager, Sales And StrategySpectrum Reach Sep 2013 - Jun 2017Alpharetta, GaKey change agent for multi-platform marketing solutions for Spectrum Reach advertising clients incorporating digital marketing channels with linear TV buys. Direct Southeast Sales Region growing revenue 20-25% per year. Develop and execute go-to-market strategy for multi-platform advertising sales and support. Train TV sales staff on digital advertising channels and drive field efforts to sell multi-platform marketing solutions to clients. -
Sr. Director, AdvertisingCox Media Group Nov 2009 - Aug 2013Greater Atlanta AreaDesigned and directed startup Digital Advertising team to support all Cox Media Group Properties. Integrated digital sales support infrastructure for over 75 TV, Radio, and Newspaper properties. Developed business case to develop both digital ad support infrastructure as well as revenue driving, non-sales facing product teams. Managed Digital Ad Operations, Creative Services, and Revenue Operations. -
Director, Digital OperationsThe Atlanta Journal-Constitution Jun 2006 - Nov 2009• Manage team of digital product managers for automotive, real estate, and recruitment websites.• Develop strategic product plans for Automotive, Real Estate, and Recruitment products to double audience and revenue. • Create new business models for classified websites that align with rapid internet growth and opportunity.• Negotiate with business stakeholders and usability experts to develop online products that balance business needs with online user experience. -
Digital Product Development ManagerAtlanta Journal Constitution Mar 2003 - Apr 2006• Manage online product development and sales support team. • Initiate online advertising product development and project management for all revenue related products on ajc.com.• Develop business strategy and requirements for revenue generating products in collaboration with key stakeholders.• Direct online ad management team for all ajc.com sites.• Manage vendor relationships with classified application providers.• Provide input and direct ad requirements for ajc.com editorial site.
Les Psalmonds Skills
Frequently Asked Questions about Les Psalmonds
What company does Les Psalmonds work for?
Les Psalmonds works for Das Bbq
What is Les Psalmonds's role at the current company?
Les Psalmonds's current role is Career digital media executive with a passion for BBQ!.
What is Les Psalmonds's email address?
Les Psalmonds's email address is le****@****lus.com
What skills is Les Psalmonds known for?
Les Psalmonds has skills like Digital Media, Digital Marketing, Advertising, Digital Strategy, Online Advertising, Advertising Sales, Sem, Media Planning, User Experience, Mobile Marketing, Mobile Advertising, Media Buying.
Who are Les Psalmonds's colleagues?
Les Psalmonds's colleagues are Shanada Hicks, Lee Johnson, William Carbone, Justus Jones, Paul Seegott, Donna Psalmonds, Jason Veal.
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