www.alexanderleshansky.comProactive self-approach to presenting and producing design and illustration solutions to clients including Vox Media, G Mason Group, Church & Dwight, Reclaim New York, Noctis Magazine, The Farmer’s Dog.

Strategy and design of seasonal campaigns for Niagara Falls USA, Design of brand guidelines and collateral for non profits such as Olmsted Network, UX/UI for series of landing pages for the Ochsner health care group across the southeast. Branding and design of pitch decks and marketing material for a variety of clients including: Best Western, USC, Rutgers, and more.

Strategize and execute design of social media campaigns successfully resulting in high click-through rates (4%+) and low CPAs, as well as developing efficient UX/UI solutions through high-fidelity and detailed wireframes for clients including Harper Collins, Mutual of Omaha Mortgage and BloomsyBox. Produce motion graphics and video content for new media (TikTok, YouTube, Instagram Stories/Reels). Ensure design proposals and solutions balance user needs and business goals by continuously seeking feedback and discussing constructive suggestions to drive design forward.

Developed strategy for 360 loyalty/rewards campaigns including design of pitch presentation decks, digital display ads, social media, emails and web UX/UI; plus in-store event signage for clients including Shell, Hertz, and DSW. Executed video case study design, editing, and production. Led team collaboration on marketing strategy and copy writing.

Designed, proofed and produced a variety of marketing collateral for Maersk, Macy's, Forevermark® Diamonds, and more. Led start-to-finish project management for large format print design from branding identity to 4/C and pre-press production.

Designed and implemented branding and wayfinding graphics for pharmaceutical events/training seminars. Also responsible for front-end digital design, plus iconography and illustration.

Responsibilities included design of newsletter, website landing pages, targeted promos and ads, image retouching, and management of creative archive.

Led logo, branding and catalog design for clients within digital agency. Supervised creative assets for website, including stock image sourcing to photo retouching.

Designing Promotional Material, T-shirt Design, Website Maintenance,Processing/Shipping Orders, Inventory, POP Sales

Prepared technical drawings and renderings of new, hand-made footwear styles,including the building of prototypes required for final production. Preparedmood/trend boards and presentations.