- Manage the entire sales department and their performance, oversee all sales-related activities.- Work on retention of the existing customers. - Conduct regular research, keep up with trends and best practices.- Supervise the achievement of sales department goals and targets, and the alignment of the business’s strategy.- Ensure sustainable revenue growth by constantly maximizing market penetration and search for potential partners. - Set departmental KPIs and evaluates the effectiveness of the sales initiatives, making appropriate changes that encourage achievement of overall sales and business targets.- Optimize and improve department structure according to company’s needs and life cycle of the organization.- Negotiate sales and business development transaction.- Work closely with other chief executive officers and advise them on sales strategies, forecasting, and general management issues to align the business’s efforts, avoid conflict of interests, and enable the successful achievement of the business’s overall goals and targets.- Manage and improve sales teams, develop self-motivated leaders within the department.