Lesley Brown Email and Phone Number

Marketing Specialist helping to develop, execute, and monitor marketing programs across a variety of channels and assisting in the development and implementation of the CRM platform.National Care Group is the leading provider of care and support services to vulnerable adults. Their mission is to enable individuals they support to live a full, rewarding and happy life.

Social Media content and scheduling, writing engaging blogs, producing creative email content, implementing seamless marketing programs and writing and producing bi-weekly internal communications.

Implementing new marketing initiatives to help promote the services Metro Rod Northampton have to offer, this is for both B2B and B2C. Promoting the services through Social Media platforms, Website, and e-Marketing.Writing copy to enhance the websites SEO and creating meaningful videos and news content for educational purposes.Working on the new CRM platform to build a database of current, lapsed and prospective clients, making direct contact with the lapsed customer via… Show more Implementing new marketing initiatives to help promote the services Metro Rod Northampton have to offer, this is for both B2B and B2C. Promoting the services through Social Media platforms, Website, and e-Marketing.Writing copy to enhance the websites SEO and creating meaningful videos and news content for educational purposes.Working on the new CRM platform to build a database of current, lapsed and prospective clients, making direct contact with the lapsed customer via telephone to re-engage.Researching new clients B2B through LinkedIn and engaging through email our services. Show less

Pro-Align are the sole supplier in the UK of Hunter Wheel Alignment equipment along with Wheel Balancers and Tyre changers. My role as Marketing Manager was to build a complete marketing strategy to maximise the sales and services of the business.

I was a freelance consultant, implementing the software platform IdealFile into dealerships to help enhance their sales processes. After implementation I would train users how to use it and maximise the platform.

International Motors form part of the group structure of IM Group Ltd. They are the UK and Ireland importer for Isuzu, Subaru and Great Wall.I joined IM Group in March 2014 to bring new marketing initiatives to the dealer network across the UK for both Subaru and Isuzu. Since joining, I have introduced and managed an all new web to print data integrated solution for Direct Mail, of which also hosts all new dealer marketing material across all communication channels, new dealer… Show more International Motors form part of the group structure of IM Group Ltd. They are the UK and Ireland importer for Isuzu, Subaru and Great Wall.I joined IM Group in March 2014 to bring new marketing initiatives to the dealer network across the UK for both Subaru and Isuzu. Since joining, I have introduced and managed an all new web to print data integrated solution for Direct Mail, of which also hosts all new dealer marketing material across all communication channels, new dealer start up programs and Keep in Touch initiatives (CRM program).I worked with a team to role out 175 new dealer responsive web platforms for both Subaru and Isuzu UK.I worked with the dealers helping them maximise the SEO content on their website and we incentivised them to initiate PPC campaigns and other marketing activities to drive traffic to the website.Sales for Subaru elevated by 25% in the time I was there and I believe this was due to a strong focused team effort. Show less

Johnsons Cars Ltd one of the largest privately owned motor groups in the country, holding 12 franchises, retailing New and Used cars sales, with aftersales facilities for Servicing and Parts. The portfolio of brands includes, Alfa Romeo, Fiat, Volkswagen, Volvo, Honda, Mazda, Toyota, Lexus, Hyundai, Saab, SEAT and Skoda.I joined the company in 2005 to centralise and restructure the group marketing and to implement a comprehensive CRM strategy across Sales and Aftersales. In this… Show more Johnsons Cars Ltd one of the largest privately owned motor groups in the country, holding 12 franchises, retailing New and Used cars sales, with aftersales facilities for Servicing and Parts. The portfolio of brands includes, Alfa Romeo, Fiat, Volkswagen, Volvo, Honda, Mazda, Toyota, Lexus, Hyundai, Saab, SEAT and Skoda.I joined the company in 2005 to centralise and restructure the group marketing and to implement a comprehensive CRM strategy across Sales and Aftersales. In this business critical role, I have made a substantial contribution to the future growth of the company, responsible for the management of all franchise marketing, customer segmentation strategies and managing deployment across multiple marketing channels to includeTraditional Direct Mail, to on-line through eMarketing, website management, PPC, Social Media and Mobile Marketing. Statistical Data Mining through Qlikview BIS. Identifying marketing opportunities for marketing territories.Responsible for the launch, implementation and development of a Business Development team, that was responsible for 25% of the companies’ weekly sales, both new and renewal business.Delivering Database management and training on 4 different customer databases -Kerridge/ADP, V8, Closeit and GoldMine. Show less

Gedas Former IT partner for Volkswagen Group.Responsible for implementation, support, consultancy and training delivery of the Volkswagen Group partner Dealer Management System, and processes to Volkswagen Group dealer sites throughout the UK. Specialised in CRM and P.O.S integration. Also carried out AFRL training delivery and process audit at Retailer sites

Gedas former IT partner for Volkswagen Group.Responsible for consulting Volkswagen and Audi dealer network on Database Management and Marketing initiatives.Managing and implementing the CRM program KIT "Keep In Touch" with participating dealers/dealer groups.Delivering training courses to the dealer network on Kerridge, Dialog, KIT.