Engaging alumni from the College of Sciences at the Georgia Institute of Technology.

Capably plan and launch of over 150 annual events with generation of $7.1M in revenues. Hands-on leadership for planning and execution of major events at multiple locations simultaneously.Event Execution- Oversee coordination of planning for venues, accommodations, transportation, menu planning and catering, special needs, audio visual and event security while ensuring compliance with all applicable laws and regulations. Capably manage budgets, cost control, and other ancillary services required for all events.Major Event- Successfully executed commencement planning for 30,000 guests at multiple locations.Zero Waste- Selected to lead the sustainable events ten-year campaign, Zero Waste Events for year 2030.Reduced Costs- Successfully reduced workload by 20% with implementation of event planning software that enhanced operational efficiencies and productivity.Website Revamp- Collaborated with Marketing to revamp website with outsourcing to an external vendor to deliver 3D scans of all event venues.Revenues- Generated multiple types of revenues for university:Event Management- Executed “One Stop Shop” model exceeding $14M sales goal.Social Sales- Delivered $1M in social sales.Commercial Filming- Delivered $3M in commercial filming sales, with 500K for “The Post” with Steven Spielberg.Virtual Events- Piloted Virtual Events during Covid-19 with revenues of $2M.

Lead catering and event sales for private events for alumni, Board of Directors, trustees, prominent political and world dignitaries.Creative Management – Innovative planner and creative voice for catering and event proposals and overall event management for banquet orders, agendas, menu presentations and ancillary services for potential clients in collaboration with Executive Chef and General Manager.Sales & Proposals – Savvy negotiator with clients to maximize revenues while ensuring client satisfaction. Up-sell other revenue producing areas to enhance profitability and guest satisfaction.Event Administration – Develop and deliver post-event recaps and ROI analysis to identify areas of opportunity for improvements in future events.Vendor Management – Liaison with all vendors, hotels and venue locations, and other appropriate agencies to optimize event delivery with top quality services.Venue Expansion – Key contributor to start-up of brand-new venue space at university to deliver top quality events.

Hands-on leader for execution of all corporate and other types of events, fundraisers, weddings, bar and bat mitzvahs, and celebrity charities at multiple venues.Event Execution- Efficiently managed all negotiations, contracts, proposals, menus, floor plans, and other documents required for successful planning execution of events.Client Relations- Key contact with clients for call prospects, leads, booking and confirming of appointments, sales, and follow-up with detailed organization and logistics of full-cycle events.Event Liaison- Served as direct liaison with vendors, florists, entertainment, audio visual, designers, and other services required for top quality event execution.Administrative Services- Efficiently oversaw all accounting, post-event documentation and reporting for events.

Recommended and executed timely markdowns based on weekly selling.Execution of uploads for product upc’s and pages to go live on the site.Responsible for timely resolution of merchandise inconsistencies (sample shot for selling vs. actual merchandise received from vendors).Tracked and maintained outstanding orders.Analyzed business and tracked performance of all departments.Provided styling direction to the creative team on how merchandise should be shot to achieve better selling.Supervised Merchandise Assistants to ensure accurate and timely sample turn-in.Verified online pricing and product assortment in accordance with monthly marketing calendar and FTC compliance.