WEVE is a global startup accelerator with two decades of experience and over 700 alumni around the world. Mentor for WEVE New York, helping early and growth-stage international startups plan and navigate US expansion.

Catalyst helps build workplaces that work for women with preeminent thought leadership and actionable solutions. I worked with the CEO to assess and optimize product development processes, including planning, establishing KPIs, building data sets and managing change.

Served as interim CMO for a clinical nutrition product company where I oversaw the consolidation of marketing operations during the merger of Upgraid with Mend, rolling out new branding, sales and marketing strategy.

Served as interim CEO of fertility supplements company during pivot. Oversaw manufacturing, Shopify site migration, digital marketing, product development, customer service, operations (while CEO was on maternity leave.)

Taught a course in the MS program in Strategic & Design Management.

XRC is a venture firm driving innovation in retail tech, consumer healthtech, and consumer goods. In this role I was responsible for identifying high potential early-stage tech start-ups to participate in our accelerator program focused on bringing innovative ideas to market. Managing a portfolio of 36 early-stage companies, I acted in a GM advisor capacity. This included guiding the build-out of business infrastructure, market strategy and business development plans, attracting exposure and funding, and bringing in top VC, sponsors, and industry thought leaders to support businesses as needed.

Acted as GM of this disruptive start-up agency representing classical musicians around the world. In this capacity, I led the development of new tech products, B2B and B2C platforms for management, marketing & ecomm solutions, increased efficiency throughout our tech stack and operational models, and reduced spending 37% through consolidation and migration of global services.

• Led entrepreneurial, high-performing and nimble team, dedicated to harnessing technology and launching new physical format products, including DVD, SACD, UMD, Blu-ray, DualDisc, MusicPass and digital products, services and e-commerce• Leadership team member for Sony Music and Sony Corporate Tokyo. Liaison between internal corporate divisionsAriama.com • Developed, built and launched an e-commerce and content site for high quality digital audio downloads and physical sales to address consumer need resulting from physical store closure • Took site from conception to sales, overseeing UI/UX, editorial content, metadata structure, partnerships and physical and digital distribution• Licensed downloads from 200+ music labels. Negotiated content and distribution agreements• Developed marketing campaigns, partnership relationships and roll-out• Oversaw CRM, SEO, SEM and social media campaignsMusicPass • Created a retail-based, digital product to address changes in music consumption • Negotiated with retail partners and system integrators• Managed eight unique workstreams (50+ people) ranging from legal to marketing• Led corporate team for global launch and industry initiative among music labels and retailers• Resulted in new revenue stream of $1MM in Year 1

Oversaw launch of digital video long form business; technical integration and deal management• Built new long form digital video business through the digitization of Sony BMG’s vast library of video performances – including 500+ concerts and extensive third party and archival performances• Created system for rights clearances, prioritization of assets, metadata tagging• Initiated new business opportunities and partnerships and created programming group to tailor video programming for a variety of digital and cable platform deals.  Partners included Showtime, Roku, ConcertTV and Intel

• Lead business development teams in launching a variety of formats including DVD Video, Super Audio CD, UMD and DualDisc; designing global marketing campaigns to promote new products• Instrumental member of decision-making team for both Sony BMG and Sony Corporate Tokyo and liaison among all internal corporate divisions • Sony Music representative and spokesperson at industry and corporate conferences

Led growth strategies in key markets across Europe and Africa, including program sales, brokering new partnerships and sponsorships, original programming, and growing the MTV Europe relationship.

Directed strategy and client relationship for a $100m Disney media account across 20 European countries. This included creating and supervising multi-national operating systems for divisions of Buena Vista and Euro Disney.

• Participated in management associate program in New York and London• Primarily focused on international television business, international film business and business development