Head of Copywriting – Content Factory One (2022 -)I lead product content creation for global brands, manage a remote team of 15 in multiple languages, and lead all interface and project management with company clients. • Writing, management and delivery of all product content for clients and partners. • Internal team management including hiring, training, management and editing of German and English content teams• Creation of rich media landing pages for retailers in 10+ languages• Website planning, resource development, strategy, and writing• Head of social media• Executive writer for corporate communications

I wrote and led all planning and management of internal and external communications and public affairs for a national organization with multiple communications channels and global impact. As a result, I sizably increased corporate funding, gained a global audience and raised the organization’s stature on the world stage.

• Grew a startup Chicago organic meat purveyor into a regional market leader.• Strategized and wrote packaging, branding, digital and social messaging, ads, blogs, and packaging for B2B and B2C audiences; planned PR events.

• Worked on multi-channel digital communication for a cause marketing program of the US Dairy Council.• Developed print, video, and collateral materials and branding for global medical company Medtronic.• Created social media and web content for Kleenex Tissue and Cottonelle.

• Clients: Quaker Oats, Quaker Heart Health, Cap’n Crunch Cereal, Tropicana Juices, TPN Communication• Developed multimedia retail and digital campaigns. • Led brand and product launches including display and point-of-sale signage, on-site and online events, communication, digital awareness, advertising, video engagement and reporting.• Launched and led the publication of Global Agency Newsletter: Copy That.

• Led advertising, brand, and industry communications for PrimaLoft insulation.• Developed event, tradeshow, and consumer experiences for international audiences focused on the DACH market, utilized key influencers and athletes.• Created feature event and promotional experiences for global spirits brands.