Leslie Man Email & Phone Number

Amsterdam, North Holland, Netherlands

As a Product Designer at Picnic, I was end-to-end responsible for the design and execution process of in-app features, contributing to the launch of multiple large-scale initiatives. I played a principal design role in key projects, including:Meal Planner (launched in August 2024)This initiative aligns closely with our brand proposition, offering customers a convenient and effortless way to plan their meals. The goal was to help customers plan their weeks with our recipe offering, through personalized meal suggestions. As the principal designer, I helped design a seamless user experience and collaborated closely with the management team to deliver the meal planning service available in the app today.Bundles (launched in 2023)This price campaign aimed to encourage bulk-buying, resulting in discounted prices for customers and reduced fulfillment costs for the company. I was responsible for creating a user-friendly experience for the bundles proposition within our app.Search & Ranking As a designer for the search & ranking team I primarily worked on the interface and architectural improvements of the app's search engine; this work includes helping define a logic for personalized ranking of products, the UI design and implementation of the visual filters, and exploratory design work which aimed to improve the engine's auto-complete suggestions.

Amsterdam, North Holland, Netherlands

During my six-month internship I contributed to multiple projects and was responsible for:- Creating detailed wireframes and prototypes- Assisting in or leading co-creation sessions with clients- Conducting UX research to inform design decisions- Collaborating closely with visual designers and developers to ensure cohesive design and functionality

Amsterdam Area, Netherlands

Worked on various branding and internal projects- Creating new brand concepts (typography, colors, website design, print design)- Reviewing creative concepts with clients to ensure alignment with their vision and project objectives

Amsterdam En Omgeving, Nederland

As a member of the creative team, I worked on: - Art directing small-scale photography initiatives for global brands, including Foot Locker, Philips, and Coca-Cola Company (Aquarius and Coca-Cola)- Creating visual campaign designs for brands such as Etos, Libresse, Jack Links, Philips, and Opel

Amsterdam En Omgeving, Nederland

At Noahgroup, a leading Dutch clothing agency, I had the opportunity to intern for six months, focusing on our two in-house brands. My role involved:- Collaborating on the development of creative clothing design concepts- Contributing to the development of their photographic identity across social media platforms- Supporting branding initiatives to enhance our market presence

Bachelor Of Science - Bs, Digital Communication And Media/Multimedia, 8.1 (Cum Laude)

Minor, User Experience Design

Design And Visual Communications