As a Marketing and Partnerships Specialist, I drive brand growth through strategic partnerships, e-commerce and retail strategies, social media management, and innovative content creation. My expertise spans:Partnerships:- Affiliate/Ambassador Programs: Building, scaling, and managing successful affiliate programs.- Influencer & Creator Collaborations: Creating authentic and engaging content with influencers and creators.- Brand Alliances: Expanding market reach through strategic brand partnerships.Social Media Management & Content Creation:- Developing and executing social media strategies to enhance brand presence.- Creating high-quality content that drives engagement and aligns with brand identity.- Monitoring trends and analytics to refine strategies.Additional Marketing Services:- Brand Development: Assisting with brand strategy, identity, and positioning.- Event Planning & Promotion: Organizing events to boost brand awareness.- Podcast Booking: Securing podcast appearances that align with campaigns to increase brand visibility and awareness.- Marketing Campaigns: Creating and implementing comprehensive marketing campaigns to achieve business objectives.With a proven track record in various marketing domains, I’m dedicated to helping brands achieve their goals. Some key client engagements include:-Onnit-FOND Bone Broth-Flavor God

- Pioneered the development of the affiliate program, orchestrating its inception and overseeing all operational aspects to ensure its success.- Cultivated and managed strategic partnerships with brands, influencers, and thought leaders, leveraging collaborative efforts to amplify brand presence.- Facilitated podcast engagements for founders, strategically aligning the brand with key industry voices to reinforce its mission.- Spearheaded negotiation efforts for partnership agreements with influencers and podcast hosts, optimizing terms for mutual benefit. - Collaborated with the team to devise and execute marketing campaigns, elevating brand visibility and driving sales across retail and e-commerce channels.

• Stay current with trends in affiliate marketing and identify new opportunities• Manage entirety of affiliate program including communications, sales tracking and goal setting, and event planning• Work with affiliates on content creation including direction, critique, photo shoots, and photo/ video editing• Identify new trends, features, and algorithms of Tiktok, Youtube, Instagram, and Facebook• Coach a team of 200 affiliates on best social practices, brand awareness, improving engagement, and increasing sales conversion rates• Copyedit digital and print materials and communications